Fashion by definition, is the style or styles worn by the majority of a population at any given time. In other words, whatever most people are wearing right now—a particular, color, pattern, cut or silhouette—is “in fashion,” “in style,” “a la

Conversation with Schanel Bakkouche: Retaining Exclusivity via Social Media

Mar 24th, 2022 11m 51s

Joshua Williams: Luxury brands are increasingly under stress to expand their market beyond their typical customer base. And in some cases, many brands have been effective, but in other cases, it's alienated the core customer. So, my question fo

Conversation with Schanel Bakkouche: Content Snacking

Mar 17th, 2022 9m 59s

Welcome back Schanel. It's so nice to have you. What is content snacking? Schanel Bakkouche: Yes, of course. So, we all love snacks, right? So they can never compare to a lavish spread, but the instant gratification that snacks give is undenia

Are Fashion Collaborations Successful?

Mar 3rd, 2022 5m 41s

On the surface, fashion collaborations might seem like an exciting way to generate new business and overall sales performance. Whether the collaboration is relatively obvious, such as Gucci and Adidas, or more surprising, such as Crocs and Bale

Conversation with Schanel Bakkouche: Content Marketing for Luxury Fashion

Feb 24th, 2022 11m 36s

Hello, Schanel. It's so wonderful to have you. We're talking about content marketing and how it shifted over the past few years, specifically in the luxury space. Content marketing is a buzz word in the marketing world, but what does it actual

Feature with Sass Brown: The IOU Project

Feb 17th, 2022 9m 3s

Joshua Williams: Hello, Sass, welcome back. And who are we going to feature this month? Sass Brown: The IOU Project. Joshua Williams: Ah, the IOU Project. I know they're based in Madrid. Spain. Can you tell us a little bit about them and thei

Defining Luxury in Fashion

Feb 10th, 2022 6m 54s

Ask an average consumer what luxury fashion is, and they’ll likely respond with well-known brand names such as Gucci, Yves St. Laurent and Louis Vuitton. But what makes these brands luxury? Well, that question is a bit harder to answer and elic

The Three Levers of Creating Brand Exclusivity

Feb 3rd, 2022 6m 6s

Chanel’s recent announcement to precipitously inflate prices on their bags, and limit quantities customers can purchase, has hit the headlines, with some questions about how the luxury fashion industry continues to grow despite overall economic

From Firehouse to Farmhouse

Jan 27th, 2022 8m 58s

Joshua Williams: Hello, Sass. Welcome back. Who are we featuring this month? Sass Brown: We're featuring Elvis and Kresse. Joshua Williams: Ah, the duo out of the UK who started with a very specific fabrication. Can you tell us a little bit a

The Need for Change

Jan 20th, 2022 6m 54s

Fashion education is ripe for change. As we emerge from the Covid-19 pandemic, it will require a much more flexible, multi-disciplinary, omni-channel approach, that is more in line with the shifts happening in the industry, especially in terms

Omni-Channel Learning

Jan 13th, 2022 7m 24s

Much like retail has had to evolve to meet the demands of shopping across physical and digital channels, education is also being forced to evolve. Contemporary students require new ways of learning, both in terms of content structure and delive

The Rush to Offer Graduate Programs

Jan 6th, 2022 8m

In a recent New York Magazine article, author William Deresiewicz stated, “For educational institutions, master’s programs are cash cows since their students get far less financial aid than undergraduates. For students, the master’s program res

Feature with Sass Brown: Re;Code

Dec 16th, 2021 9m 31s

Joshua Williams: Each month on NewsBytes, we feature a fashion brand that approaches business differently and innovatively or operates outside of the main fashion systems and capitals. I'm with Sass Brown, an expert in ethical fashion, sustaina

Higher Ed Relies on Asia

Dec 9th, 2021 7m 41s

In the US, the GI Bill was passed to help World War II veterans acclimate back into civilian life. One of the key components of this bill was to provide servicemen with access to an affordable college education. This had the effect of greatly i

The Shadow Industry of Internships

Dec 2nd, 2021 7m 57s

Due to the specialized nature of retail and fashion, training “on the job” has always been an integral part of the industry. In some cases, this learning was informal, particularly in family run businesses, but it was also formal through appren

Bridging the Knowledge Gap

Nov 25th, 2021 7m 24s

Fashion as an academic discipline is relatively new. It’s not to say that people haven’t been researching the intersection of clothing and economics, clothing and psychology, or clothing and culture--to name a few--for quite some time, rather t

Feature with Sass Brown: Christopher Raeburn

Nov 18th, 2021 9m 14s

Each month Sass Brown, an expert in ethical fashion, sustainability and craftsmanship, shares a fashion brand that approaches business differently and innovatively or operates outside of the main fashion systems and capitals. Sass is the former

Relying on the Institution and the Degree

Nov 11th, 2021 7m 11s

For many years, the onus of educating employees in the fashion industry was primarily that of the employer. Firstly, the industry relied heavily on women and because higher education was not generally available to them, companies had to train t

Part Time Instructors Carry the Weight of Fashion Education

Nov 4th, 2021 6m 23s

In the mid-1990s, fashion education became more fully integrated into the academy, allowing students of fashion to receive more than vocational training. Their studies in fashion design or fashion merchandising were now combined with a traditio

Fashion Education Meets the Academy

Oct 27th, 2021 7m 38s

When the Past May Drive the Future

Apr 21st, 2021 6m 56s

As companies like the Real Real, 1st Dibs and DePop continue to make market share inroads when it comes to overall apparel and accessory sales, two key areas of conversation have emerged. One focuses on who has the right in a secondary market

VOZ, A Celebration of Indigenous Culture

Apr 14th, 2021 9m 1s

Joshua Williams: Hello Sass, who are we featuring this month? Sass Brown: We're talking about VOZ. Joshua Williams:Ah, VOZ. They're based in New York City, but do a lot of their work in Chile. Can you tell us a little bit about them? Sass Br

Shifting the Sustainability Mindset

Apr 7th, 2021 7m 31s

Sustainability in the fashion industry is the topic du jour, and rightfully so. The adverse effects of fashion on our environment and on humans themselves cannot be overstated. Over the past ten years, this topic has shifted from the world of a

Driven by Digital

Mar 31st, 2021 7m 10s

The pandemic accelerated e-commerce sales in 2020. Pre-Covid, e-commerce sales accounted from between 10 to 20% for fashion retailers, depending on the sophistication and reach of their online platforms. At the height of Covid, these numbers do

Tonlé, Contemporary Design and Activism

Mar 24th, 2021 8m 56s

Joshua Williams: Welcome back Sass. Who are we featuring this month? Sass Brown: We're talking about Tonlé. They're a Cambodian brand that does a contemporary collection, Joshua Williams: This is such an interesting brand, because they really