Knowing both Rich and Yury personally, I thoroughly enjoy that they've found such a great calling with FFM. Each of them are, of course, accomplished individually, but the two of them, together and as a team, create something of great utility that neither of them could create alone. Rich is the consummate marketing guru and Yury is the bright-eyed optimist with a huge passion for helping others succeed in business. Not every episode will apply to you directly, but if you are an entrepreneur or small business owner, every single episode will teach you something you need to learn. Keep up the great work, guys.