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Google searches link to Wikipedia more than any other website. It is the largest and most-read reference work in history. It is consistently ranked as one of the 10 most popular websites in the world, and as of 2024 is the fifth most visited we
Volumes have been written in the last year about how to apply ChatGPT and other generative AI tools to the practice of public relations and organizational communication. In this midweek episode, we let ChatGPT speak for itself about how it can
The latest research report out of communication agency Edelman is rich with takeaways. The 2023 Corporate Communications Study follows a 2021 edition that explored the implications of the pandemic on the role of organizational communication. Th
Robert L. Dilenschneider has learned a lot about power and influence during his storied career. The former president and CEO of global PR firm Hill & Knowlton has led his own agency, The Dilenschneider Group, since 1991. The author of several b
Allan Schoenberg has spent much of his career as a communication leader in the financial services space, including a stint as Sr. VP and Global Head of Communications and Social Media for NASDAQ. Allan, former co-host of the FIR Podcast Networ
Jeremiah Owyang has a habit. Whenever a new digital technology emerges that seems to be poised to disrupt business and society, Jeremiah dives in, talking to everyone he can, attending conferences, meetings, and talks, and undertaking a deep d
While journalists are sick of spray-and-pray pitches and press releases, they are equally heartened to see pitches that are tailored to their interests. As Artificial Intelligence (AI) has gained prominence since the November 2022 public releas
The MuckRack's 2022 State of PR survey is out and Gini Dietrich is jumping in to explore the findings.Continue Reading →The post Spin Sucks 204: Highlights from Muck Rack’s 2022 State of PR Survey appeared first on FIR Podcast Network.
A recent post by a member of the Spin Sucks Community raised the topic of calculating the cost of winning new clients — and determining how to account for that expense properly.Continue Reading →The post ALP 161: Understanding the cost of agen
This episode features #ThoughtLeader and #Expert Zachariah Moreno.Continue Reading →The post #743: Zachariah Moreno w/ Mitchell Levy on Thought Leader Life Credibility appeared first on FIR Podcast Network.
This episode features #ThoughtLeader and #Expert Marius Bill.Continue Reading →The post #742: Marius Bill w/ Mitchell Levy on Thought Leader Life Credibility appeared first on FIR Podcast Network.
What changes in a company when women enter top-level positions? Gini Dietrich dives into this question on this week’s episode of Spin Sucks. Continue Reading →The post Spin Sucks 203: Women Change Everything appeared first on FIR Podcast Netw
This episode features #ThoughtLeader and #Expert Valerie Sheppard.Continue Reading →The post #741: Valerie Sheppard w/ Mitchell Levy on Thought Leader Life Credibility appeared first on FIR Podcast Network.
At the end of the day, people want to have a purpose. Gini Dietrich explores how to make employees feel valued and ways to deliver positive feedback as well as constructive feedback, when necessary.Continue Reading →The post Spin Sucks 202: F
In this episode of the Agency Leadership Podcast, Chip and Gini pick up a question from the Spin Sucks Community to dive into this topic.Continue Reading →The post ALP 153: Sharing your agency’s internal work product with clients appeared firs
What should communicators be doing now with a recession likely around the corner? Gini Dietrich shares seven tips to handle it in stride. Continue Reading →The post Spin Sucks 201: Preparing for the Inevitable appeared first on FIR Podcast Ne
What is the role of communicators in times of crisis? Gini Dietrich discusses the importance of ES&G, especially in the wake of a pandemic, political unrest, and the current war. Continue Reading →The post Spin Sucks 186: As the Situation Esc
Three Whiskey conducted extensive research into online anti-vaccination sentiment, identifying distinct groups, all of whom are critical of vaccination campaigns. Based on this research, the agency posted recommendations for public health insti
Anyone working in communications has learned that storytelling is a vital element of influence. (An old Indian proverb proclaims, "Tell me a fact and I will learn, tell me the truth and I will believe, but tell me a story and it will live in my
Ae talk about the PR Writer’s Code of Conduct and ethical communications. An evergreen topic.The post Inside PR 553: Ethically, Legally, Responsibly appeared first on FIR Podcast Network.
On this week's episode of the Spin Sucks podcast, Gini Dietrich discusses the the unfair wage gap in the communications industry, how it disproportionately affects non-white men and women, and the responsibility of white colleagues to help fix
Faisal Saeed Al Mutar is the founder and CEO of Ideas Beyond Borders, a non-profit organization based in New York. We recently connected on Twitter and Faisal was telling me about a project to rebuild the library of the University of Mosul in I
Eric Schwartzman, an early contributor to the "For Immediate Release" podcast, has written a new book, "The Digital Pivot," and discussed it with Shel and Neville. In the book, Eric explains what successful digital marketers do differently.Cont
David Murray's new book, "An Effort to Understand," is a collection of essays drawn from many years of posts to his blog, Writing Boots. Addressing the challenges of communicating with one another in a polarized society, the book is structured
Andrea Weckerle first appeared in an FIR Interview a decade ago after she had founded CiviliNation, a non-profit that is "taking a stand against online harassment, character assassination, misinformation, and violence." That's a tall order give
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