Cathy Alessandra is all about #YESICAN! She is the premiere coach at #YESICAN, a personal development program serving women who are yearning for a bigger, bolder, brighter life, both personally and professionally! Cathy uses her 20 years of entrepreneurial experience along with her journey of self-discovery to provide her clients and audiences solid takeaways and strategies to design their own fabulous, fun and fulfilled #YESICAN lifestyle!
A top rated speaker, Cathy's charismatic delivery style along with powerful business strategies, valuable life examples and inspirational stories, gives her audiences the tools they need to take action. Her latest Amazon best-seller, Yes I Can: The Mindset, Mantra and Motivation for Success
, tells her story of trial, transformation and triumph along with sharing the principles and pillars of a #YESICAN lifestyle.
Cathy is the CEO of Alessandra Media Group LLC, and Founder of What’s Up For Kids and Today’s Innovative Woman magazines. She has been featured on CBS.com, career-intelligence.com
and KFWB news radio in Los Angeles among others. She has received many awards for her work in business as well as receiving the President’s Call to Service Life-Time Achievement award for her philanthropic work including her non-profit organization, Operation Yes I Can
that works in conjunction with #YESICAN.
JJ Flizanes is an Empowerment Strategist. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine.
JJ vividly reminds us that the word ‘fitness’ is not just about the state of one’s physical body, but also the factors which determine a person’s overall well being.
And, for JJ, the key components in all these areas are ‘invisible’ — balanced support structures of nutrition, emotional centeredness and health. A favorite of journalists and the media for her depth of knowledge and vibrant personality, JJ, a contributing expert for Get Active Magazine, has also been featured in many national magazines, including Shape, Fitness, Muscle and Fitness HERS, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11 and KTLA. She is also a video expert for About.com and regular contributor for The Daily Love.
JJ launched her professional career in 1996 as the Foundations Director for the New York Sports Club, where she designed curriculum and in-house certification for new and previously uncertified fitness trainers. She has also been certified by the American Council on Exercise (ACE), International Sports Science Association (ISSA), and the Resistance Training Specialist Program (RTS).
With a focus on biomechanics, JJ has lectured for The Learning Annex and as a featured speaker for New York Times Bestselling Author of The Millionaire Mind
, T. Harv Ecker’s Peak Potentials
seminars, as well as corporate clients, including Pacific Gas and Electric, Hanson Engineering, and Jostens, Inc. She is the Wellness Expert for KFC International, the Health and Fitness Expert for the National Association of Entrepreneur Moms, and a Fitness Expert for Nourishing Wellness Medical Center.
She has been working in the health and wellness industry for 15 years, as a fitness trainer with a knack for helping her clients become more self-aware and self-empowered through her ability to quickly identify and pinpoint problem areas, and then create simple solutions involving exercise, nutrition and mindset changes. She is the Host of the new iTunes Podcast Show Fit 2 Love: Physical, Emotional and Spiritual Fitness for the Happy Life You Deserve which is six day a week video and audio show.
What sets JJ apart from her Celebrity Fitness counterparts is the holistic approach to getting results. Over the last fourteen years she has studied, used and applied Positive Psychology, Neuro-Linguistic Programming (NLP), Eye Movement Desensitization and Reprocessing (EMDR), Emotional Freedom Technique (EFT), Law of Attraction, Quantum Physics, Non Violent Communication, Imago Therapy, and Hypnotherapy. JJ Flizanes has proven that she’s not only an expert in matters of the body and fitness—she’s an insightful and provocative author who delivers a timely message about matters of the heart.