FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business Podcast

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This episode of FoodTruckr School is a bit different—Pat’s not here, so the team at FoodTruckr HQ took over! Matt Gartland, Nicole Farley, Jonathan Wondrusch, and Mindy Holahan held a roundtable discussion just for you where we shared insights on everything from developing customer relationships to the origin story behind the FoodTruckr brand. If you’ve ever been curious about the team at FoodTruckr, this is your chance to find out who’s who—and most importantly, to find out what we’ve learned by studying hundreds of food trucks over the past several months. We’ve got the scoop on making the most out of your online presence and your daily customer interactions. Right-click here to download the MP3 file You can learn more about some of the topics discussed in the podcast in these FoodTruckr blog posts: Basics for building your web presence and branding Social media best practices Why storytelling matters How to use an email list On caring for your customers And of course, don’t forget to check out the awesome FoodTruckrs we mentioned—these rock stars are always on our minds: Kogi Buttercream Urban Eats Thanks for Listening! Thanks for taking the time to listen to this episode of FoodTruckr School. Matt, Nicole, Jonathan, and Mindy were all so excited to share this time with you—but never fear! Pat will return in Episode 006 with a very special guest (a successful FoodTruckr who is truly an inspiration for all you truck owners out there!). Be sure to subscribe to FoodTruckr School on iTunes so that you don’t miss any of the action. Have more questions for the FoodTruckr team? Tell us what you’d like to know in the comments below or on our Facebook page and we’ll give you an answer! image by Dell’s Official Flickr Page About the AuthorFoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business. The post FS005- Customer Service Tips and Marketing Insights from the FoodTruckr Team appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
Does the thought of buying and maintaining a traditional food truck seem daunting, expensive, or simply not your style? You might be interested in this radical food trucking alternative: cargo bikes. My guest today is Phillip Ross, owner of Metrofiets, a Portland-based company that creates cargo bikes. When food vendors first approached him about creating custom bikes for their business, he was skeptical—would it really work? As it turns out, serving food from a cargo bike is not only possible, but a successful and totally unique way to make a huge impact with a small footprint. Phil’s here to share how food vendors have used their cargo bikes to streamline their business, bypass expensive permits, and stand out from the crowd. Let’s get to it! Links and resources from the show: Metrofiets Metrofiets on Twitter and Facebook Right click and save-as to download the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast!   Image credit: Richard Masoner / Cyclelicious About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
Welcome to a special episode of FoodTruckr school! Today, we’re happy to welcome Tommy Marudi to the show, one of the three chefs on the champion food truck from this past season of The Great Food Truck Race. After seven weeks on the road, Middle Feast took home the gold (and their food truck + $50,000!) in a well-deserved win in front of food truck fans watching from all over the world. City by city, challenge after challenge (and lesson after lesson), Tommy, his sister Hilla Marudi and friend Arkadi Kluger kept pushing forward and eventually winning the contest, but also our hearts. Today, Tommy shares with us his excitement for the truck moving forward after the win (they don’t even have their truck ready yet!), as well as what it was like as a chef on a food truck for the first time ever, and some awesome behind the scenes info about the show. My favorite part is when Tommy talks about his inspiration – what truly helped him get through all the tough times while on the road – his daughter, who was waiting at home for him. Having a daughter myself, I could definitely relate, and again it’s just one of the many reasons why we all loved that Middle Feast came out on top this season. Listen in, enjoy, and remember if you’re looking to start your own food truck dream, check out How to Start a Food Truck: The Definitive Guide, created by us! Use the coupon code itunes during checkout to get 20% off! Links and Resources from the Show: Middle Feast Food Truck Main Website Middle Feast on Twitter Middle Feast Facebook Page How to Start a Food Truck: The Definitive Guide Right-click here to download the MP3 file Thanks for Listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share with your friend and family if you’d like! Thanks so much, and we’ll see you in the next episode of The FoodTruckr School Podcast! photo credit: Food Network     About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
On July 1st, 2014, a horrific and tragic event happened in Feltonville, Philadelphia when a food truck exploded, injuring 13 people, including 2 critical injuries. Sadly, the two people who were in critical condition died on July 24th. From all of us here at FoodTruckr.com, our prayers, thoughts and condolences to all who were involved in the explosion, and especially the families of Olga and Jaylin Galdamez. Because of the recent events, we thought it would be appropriate to have an expert come on to the show to educate us on propane tank safety, since it appears the explosion was caused by a propane tank. Stuart Flatow and his colleague J.J. McCoy from the Propane Education & Research Council (PERC) join us today to talk about what happened and how we – all of us – can prevent this kind of thing from happening. You’ll learn about what to look out for with your propane tanks, and other important safety checks that we should all be doing from time to time. You can never be too safe, and it only takes a minute or two to prevent disaster. Right-click here to download the MP3 file Links and Resources Mentioned in This Episode Propane Education & Research Council (PERC) Website PropaneSafety.com UsePropane.com CBS Article about Explosion in Philly Thanks for Listening, and Please Help Out the Show! Again, please do your due diligence on propane tanks that you use! All we want here at FoodTruckr.com is for you and those around your truck to be safe. Thanks again, and please share any comments you have about this episode below. Please be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! You can subscribe easily by clicking here. If you’d like to help us out real quick, please leave an honest review and rating in iTunes here. Thanks again, and we’ll see you in the next episode of FoodTruckr School! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
In this episode of FoodTruckr school, we’re happy to welcome Patrice Perkins, a Chicago-based attorney who blogs at Creative Genius Society and also Creative Genius Law. Patrice gives us the low-down on all things legal when it comes to your food truck. Although law isn’t a topic food truck owners typically love to discuss (primarily because it’s the law in different cities that makes it difficult to operate a truck sometimes!), Patrice drops incredible knowledge bombs about things we should all be paying attention to. Here are some of the questions addressed in today’s episode: What can food truck owners do to support positive legal changes in their own cities? What are the most common laws that aspiring food truck owners should keep in mind? What are the most common mistakes food truck owners make legally? (Hint: most food truck owners aren’t doing what they should!) Where can one find affordable legal services and help? (Including free legal help!) What should one do when action is taken on them legally? Hopefully you won’t ever need to worry about that last question, but it’s important that you know what to do just in case. Right-click here to download the MP3 file Links and Resources Mentioned in This Episode Creative Genius Society Creative Genius Law Street Food Artistry Chicago SCORE.org Thanks for Listening, and Please Help Out the Show! Please be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! You can subscribe easily by clicking here. If you’d like to help us out real quick, please leave an honest review and rating in iTunes here. Thanks again, and we’ll see you in the next episode of FoodTruckr School! Cheers! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
This episode of FoodTruckr School is a bit different—Pat’s not here, so the team at FoodTruckr HQ took over! Matt Gartland, Nicole Farley, Jonathan Wondrusch, and Mindy Holahan held a roundtable discussion just for you where we shared insights on everything from developing customer relationships to the origin story behind the FoodTruckr brand. If you’ve ever been curious about the team at FoodTruckr, this is your chance to find out who’s who—and most importantly, to find out what we’ve learned by studying hundreds of food trucks over the past several months. We’ve got the scoop on making the most out of your online presence and your daily customer interactions. Right-click here to download the MP3 file You can learn more about some of the topics discussed in the podcast in these FoodTruckr blog posts: Basics for building your web presence and branding Social media best practices Why storytelling matters How to use an email list On caring for your customers And of course, don’t forget to check out the awesome FoodTruckrs we mentioned—these rock stars are always on our minds: Kogi Buttercream Urban Eats Thanks for Listening! Thanks for taking the time to listen to this episode of FoodTruckr School. Matt, Nicole, Jonathan, and Mindy were all so excited to share this time with you—but never fear! Pat will return in Episode 006 with a very special guest (a successful FoodTruckr who is truly an inspiration for all you truck owners out there!). Be sure to subscribe to FoodTruckr School on iTunes so that you don’t miss any of the action. Have more questions for the FoodTruckr team? Tell us what you’d like to know in the comments below or on our Facebook page and we’ll give you an answer! image by Dell’s Official Flickr Page About the AuthorFoodTruckr is the #1 online destination for current and aspiring food truck owners looking to succeed in the mobile food industry. Self described “food truck devotees,” the FoodTruckr team enjoys reading about successful entrepreneurs, salivating over photos of burritos on Twitter, and long walks through food truck parks. Chat with FoodTruckr on Facebook or check out the FoodTruckr School podcast for more awesome tips to level up your business.
Warning: Your mouth might water just hearing about this food truck. Brown Shuga Soul Food has been serving up pulled pork, ribs, mac-n-cheese, and more for nearly four years, and Chef Yvonne Anderson-Thomas is here to share how she’s done it. Yvonne started out in the restaurant industry running her own brick-and-mortar restaurant. She left that behind in search of a way to keep cooking without the maintenance and financial hassle of a traditional restaurant. Food trucking was her answer. Keeping a truck in business long-term is no easy feat. Yvonne walks us through how to keep a truck efficient, adapt to a mobile kitchen, and work alongside your family. She’s also got some great tips on where you can turn to find local resources and supportive mentors. I can’t wait for you to hear some of the wisdom Chef Yvonne has to offer! Links and resources from the show: Brown Shuga Soul Food Small Business Administration Right click and save-as to download the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast! image via Brown Shuga Soul Food About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
I’m so excited to introduce you to the mastermind behind some of the best-designed food trucks I’ve seen. He’s Jeremy Adams, founder of Prestige Food Trucks. The folks at Prestige design and build custom food trucks and mobile kitchens, working with each aspiring food trucker to create a totally unique truck experience every time. They’ve tackled some wild and amazing requests—everything from roof-mounted LED frog eyes to a fully-functional lighthouse. They’re pros, and they’re full of smart advice on how to make your food truck unforgettable. Jeremy breaks down the must-have visual elements for any food truck, as well as tips for working with your truck designer. Jeremy’s a firm believer in making your truck a destination, not just a convenient spot to pick up a bite to eat. Listen in for his advice for making your dream truck a reality! Links and resources from the show: Prestige Food Trucks Right click and save-as to download the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
We at FoodTruckr are extremely happy to welcome you to the very first episode of FoodTruckr School! FoodTruckr School is a podcast dedicated to helping you take your food truck business to the next level. Whether you’re just starting out or you’re a veteran in the business, we’ve got a whole lineup of incredibly valuable, entertaining, motivational and educational shows for you. And we’re not just interviewing owners of other food trucks and sharing their journey and success stories. There may be some of that, but the purpose of this show – our job – is to teach you something new to help your food truck business flourish. We plan on interviewing everyone from branding and social media experts to health inspectors and even food truck patrons. Anyone and everyone that has something to do with helping you succeed. In this first episode, I’m happy to welcome Mike Swaleh from Tikka Tikka Taco. Mike and his team were the second place winners from Season 4 of The Great Food Truck Race on The Food Network. Mike’s first time on a food truck was filmed on the show, and since then he’s learned a ton about what works and what doesn’t in the food truck industry. He also gives us a behind-the-scenes account of what it was like to be on The Great Food Truck Race, as well as what he’s doing now to help raise money for a food truck, since they didn’t win first place and take home a truck of their own. More Specifically, in this episode you’ll learn about: The inspiration for Tikka Tikka Taco and its fusion cuisine. How Tikka Tikka Taco landed a spot on The Great Food Truck Race Mike’s biggest lessons learned when he stepped foot into a food truck for the first time. What Mike says you should know before starting up a food truck business. How the Tikka Tikka Taco team is taking social media to the next level. Tips for building a great team and culture within your truck. What crowdfunding is and what it can do for you. Plus a whole lot more! Links and resources mentioned in this episode: Tikka Tikka Taco The Great Food Truck Race IndieGoGo Kickstarter Right-click here to download the MP3 file Help Tikka Tikka Taco! As Mike shared in this episode, he and his team are raising funds to help pay for their food truck that they were so close to winning. As I write this post, they are currently one-third of the way there, and they need your help! Please click on the button below to help kickstart their campaign and get a little something in return too! Click Here to Help Support Tikka Tikka Taco! A huge thank you to Mike for sharing a little bit of his story and incredible insight into the Food Truck business from a very unique perspective. Mike, if you’re reading this, we wish you all the best of luck, and I’m 100% certain this isn’t the last time we’re going to hear from you. And a huge thank you to YOU – the listener – for checking out the first episode of FoodTruckr School. We promise there is much more to come, including our next episode when we interview a Food Truck branding expert and designer who has worked with several trucks in the Boston area, who has a lot to share about what you and your brand can do to increase your bottom line. Until then, please subscribe to the blog by entering your email address below, and get our free eBook to help you quickly take what you do on Twitter and Facebook to the next level. Here’s to you and your food!   About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn. The post FS001- Tips, Strategies and More with Mike Swaleh from Tikka Tikka Taco and The Great Food Truck Race appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
In this episode of FoodTruckr School, we talk with Matt Berkland from Truckily.com about best practices and tips for sharing your location on social media. How often do you share your location? How much time do you give your customers to locate you? What do you include in a tweet versus what do you share on Facebook? All of these questions, and more, are addresses in today’s episode. In addition to that, we get to learn more about a sweet social media tool called Truckily! Truckily helps us better manage our multiple social media platforms for our truck, all in one spot. It’s about convenience, but it’s also about giving you more time to devote to your truck and customers. More Specifically, in this episode you’ll learn about: Why it’s a huge mistake not to collect your customer’s email addresses. The psycology of email and why it’s the the #1 form of communication online . Specific examples of what you can email your customers – things you probably didn’t think of. Why only relying on social media is playing a very dangerous game. Specific tools you can use to take your social media efforts to the next level. What you can do right now to get started now with your email marketing campaign. Plus so much more… Links and resources mentioned in this episode: Truckily (use code foodtruckr for special access to beta tools in the software!) Right-click here to download the MP3 file Thanks for Listening! Thank you again, for listening to this episode of FoodTruckr School. Truly, we hope you don’t just listen, but you also take action and actually think about your brand, what it means and how you might be able to improve it. Also, be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! You can subscribe easily by clicking here. FoodTruckr School has recently been featured in the New & Noteworthy section in iTunes, and we’ve have climbed as high as #12 in the overall business section! Thank you for your support, and we appreciate your time and your honest reviews and feedback too! We’re here for you, and happy holidays! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
We at FoodTruckr are extremely happy to welcome you to the very first episode of FoodTruckr School! FoodTruckr School is a podcast dedicated to helping you take your food truck business to the next level. Whether you’re just starting out or you’re a veteran in the business, we’ve got a whole lineup of incredibly valuable, entertaining, motivational and educational shows for you. And we’re not just interviewing owners of other food trucks and sharing their journey and success stories. There may be some of that, but the purpose of this show – our job – is to teach you something new to help your food truck business flourish. We plan on interviewing everyone from branding and social media experts to health inspectors and even food truck patrons. Anyone and everyone that has something to do with helping you succeed. In this first episode, I’m happy to welcome Mike Swaleh from Tikka Tikka Taco. Mike and his team were the second place winners from Season 4 of The Great Food Truck Race on The Food Network. Mike’s first time on a food truck was filmed on the show, and since then he’s learned a ton about what works and what doesn’t in the food truck industry. He also gives us a behind-the-scenes account of what it was like to be on The Great Food Truck Race, as well as what he’s doing now to help raise money for a food truck, since they didn’t win first place and take home a truck of their own. More Specifically, in this episode you’ll learn about: The inspiration for Tikka Tikka Taco and its fusion cuisine. How Tikka Tikka Taco landed a spot on The Great Food Truck Race Mike’s biggest lessons learned when he stepped foot into a food truck for the first time. What Mike says you should know before starting up a food truck business. How the Tikka Tikka Taco team is taking social media to the next level. Tips for building a great team and culture within your truck. What crowdfunding is and what it can do for you. Plus a whole lot more! Links and resources mentioned in this episode: Tikka Tikka Taco The Great Food Truck Race IndieGoGo Kickstarter Right-click here to download the MP3 file Help Tikka Tikka Taco! As Mike shared in this episode, he and his team are raising funds to help pay for their food truck that they were so close to winning. As I write this post, they are currently one-third of the way there, and they need your help! Please click on the button below to help kickstart their campaign and get a little something in return too! Click Here to Help Support Tikka Tikka Taco! A huge thank you to Mike for sharing a little bit of his story and incredible insight into the Food Truck business from a very unique perspective. Mike, if you’re reading this, we wish you all the best of luck, and I’m 100% certain this isn’t the last time we’re going to hear from you. And a huge thank you to YOU – the listener – for checking out the first episode of FoodTruckr School. We promise there is much more to come, including our next episode when we interview a Food Truck branding expert and designer who has worked with several trucks in the Boston area, who has a lot to share about what you and your brand can do to increase your bottom line. Until then, please subscribe to the blog by entering your email address below, and get our free eBook to help you quickly take what you do on Twitter and Facebook to the next level. Here’s to you and your food!   About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
Correction from the Editor: During the interview, Pat mistakenly said that Shiel Worcester is from Richmond, Virginia, and that her website is jam-bakery.com. Shiel is actually from Richmond, Vermont, and she has a brand new website up at http://www.jambakerymobile.com. We apologize for the incorrect information. Please be sure to visit Shiel’s website and check out all the awesomeness Jam Bakery has to offer! Shiel Worcester has a passion for building community through food. But Shiel doesn’t just feed her Vermont community—she’s building her business with them, gathering locally-sourced ingredients and connecting with local farmers along the way. After a successful Kickstarter campaign, Shiel took her passion for baking on the road with Jam Bakery, serving up a seasonal menu of pies and pastries. In this episode, you’ll here more on how she used crowdfunding to kick off her food truck journey and the challenges she faced turning her part-time passion into a full-time business. Shiel also has some excellent advice for food truckers who want to source their ingredients locally. Sound sweet? Check out what Shiel has to say about building a food truck with and for your community. Links and resources from the show: Jam Bakery Jam Bakery on Facebook and Instagram Jam Bakery Kickstarter Right click and save-as to download the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast!   Image credit: Jam Bakery About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
In this episode of FoodTruckr School, I’m very happy to introduce you to Craig Barbour, owner of the Roots food truck in Charlotte, North Carolina. Craig’s background in the catering industry became very useful after starting his food truck, because his business has since expanded into a very successful catering company. Beyond that, Craig and his team also hold classes to share recipes and get people involved in the creation of his food, which is awesome! If you’re interested in perhaps going down the road of starting a catering business along-side your food truck, or even expanding into classes (which sounds fun – but also imagine how that can help your brand!), then this is an episode you definitely DO NOT want to miss. More Specifically, in this episode you’ll learn about: How Craig got started in the food truck industry. What made him decide to do event catering, and the differences between on-truck and off-truck events. How holding classes play a role in relationship building and marketing within his business. Details about how he’s built his team to serve all of these components of his brand. Fantastic strategies and actionable advice related to all of the above. And more! Links and resources mentioned in this episode: Roots Food Truck Main Website Roots on Facebook Roots on Twitter Right-click here to download the MP3 file Thanks for Listening! Thank you again, for listening to this episode of FoodTruckr School. Truly, we hope you don’t just listen, but you also take action and actually think about your brand, what it means and how you might be able to improve it. Also, be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! You can subscribe easily by clicking here. Cheers, and thank you again for your support! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
I’m thrilled to bring you this very special episode of the FoodTruckr School Podcast, where I interview Jacquie Berglund, CEO of FINNEGANS and mastermind behind the FINNEGANS Reverse Food Truck. That’s right, a reverse food truck. Instead of selling food, FINNEGANS collects it. This mobile food bank accepts non-perishable food, cash, and even credit card donations. Proceeds go right back to help feeding the hungry. When Jacquie launched the Reverse Food Truck one year ago, she didn’t realize it was going to become a full-time job. Nevertheless, with an amazing team and tremendous help from the community, FINNEGANS has become a thriving and sustainable business. You can find six other reverse food trucks around the country, all inspired by the FINNEGANS model. If you’ve been hunting for your big food truck idea, listen to Jacquie’s story. Her exciting and rewarding journey with FINNEGANS just might inspire you to create a reverse food truck of your own. Enjoy the episode! Links and resources from the show: FINNEGANS website Right click and save-as to download the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
In today’s episode, we’ve got another amazing food truck alternative for you: Taco Bike. Cayla Mackey brings organic, local, sustainable breakfast tacos to the Nashville community, all from the back of a bicycle. Not only does Taco Bike produce absolutely zero waste, but it’s also the first certified organic restaurant in the South. Sustainability isn’t just Cayla’s business model—it’s a personal passion. As a vegan, Cayla grew frustrated by how difficult it was to enjoy a meal anywhere but her own home. She decided to change that herself, and Taco Bike was born. Cayla’s here today to give us the low-down on sustainable food trucking, becoming USDA organic and REAL certified, the challenges of being a solo food vendor, and what she would have done differently if she could do it all again. If you’ve got a passion for making a difference with your food trucking, this is the episode for you. Enjoy! Links and resources from the show: Taco Bike Taco Bike on Twitter, Facebook, and Instagram USDA Organic Certification REAL Certification Right click and save-as to download the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast!   Image credit: Taco Bike on Kickstarter About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
Starting a food truck is a dream that is very much alive in today’s world, and many chefs and entrepreneurs are making that dream come true. Like with anything awesome, however, it’s not always the easiest thing in the world to do, which is exactly why we published our brand new book, How to Start a Food Truck: The Definitive Guide. Beyond the right information and the how-tos, it’s always good to get a real-life FoodTruckr’s point of view and experience on the industry and what it’s really like to get started. Gina, who owns Get the Scoop, a gourmet ice cream and fun food food truck out of Rochford, South Dakota, joins us today on the FoodTruckr School Podcast to give us the real deal on what it’s like to be in this business. She gives us amazing tips and advice, from everything to getting started, financing and even adding a catering element to your food truck as well. Definitely a must-listen – for those who are looking to get started and those who are already on the road but want more out of their trucking experience. Be sure to say thanks to Gina on Facebook and Twitter when you get a chance. Right-click here to download the MP3 file Thanks for Listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share with your friend and family if you’d like! Thanks so much, and we’ll see you in the next episode of The FoodTruckr School Podcast! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
The Great Food Truck Race on Food Network is in the middle of it’s fifth successful season. That tells you something about this industry – it’s growing, and it’s becoming more mainstream. It’s growing so much, The Food Network has decided to air a second show about food trucks called Food Truck Face Off! We couldn’t be more excited! Food Truck Face Off airs on Thursday, October 2nd at 8:00pm ET/PT, and I’m very happy to welcome one of the first contestants on the show, Vasavi Kumar! On this episode, Vasavi talks about how she got on the show, what it was like (especially working with her Father on the truck!), and what she’s learned from this whole experience. You’ll get a taste of what the show is like, and get to know one of the contestants, before the show even airs – how cool is that?! We’ll tune into the new show when it airs for sure, but for now, you can enjoy this sneak peek. Links and Resources from the Show: Food Truck Face Off The Great Food Truck Race VasaviKumar.com Right-click here to download the MP3 file Thanks for Listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share with your friend and family if you’d like! Thanks so much, and we’ll see you in the next episode of The FoodTruckr School Podcast! image by Gloria Cabada-Leman   About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
The most popular article on FoodTruckr is one titled: 50 Food Truck Owners Speak Out: “What I Wish I’d Known Before Starting My Food Truck”. In fact, this was the very first post ever published on the blog! In today’s podcast, I wanted to re-highlight some of the those insights for you. If you’re thinking of starting a food truck of your own, or you’re relatively new to the industry, this will serve as a way to prepare you for the road ahead. By hearing what others wish they knew before they started, you’ll be better equipped in your truck and be more successful moving forward. If you’ve been in this industry for a while, I’m sure you’ll nod your head in agreement as you will have experienced one, or even all of these things in the past with your own truck. Right-click here to download the MP3 file And in case you didn’t know, the ROAM Mobile Food Conference is happening in San Antonio, Texas this year! It takes place on November 8-9, and we hope to have some of the FoodTruckr team there. We hope to meet you there if you can make it! Thanks for Listening, and Please Help Out the Show! Please be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! You can subscribe easily by clicking here. If you’d like to help us out real quick, please leave an honest review and rating in iTunes here. Thanks again, and we’ll see you in the next episode of FoodTruckr School! Cheers! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
This week’s guest has taken San Francisco by storm with his ingenious food truck, Bacon Bacon. That’s right—one food truck, twice the bacon! Jim Angelus started out in the restaurant world, but when he and his wife started a family, Jim started looking for a way to escape the difficult hours so common in the restaurant industry. Bacon Bacon was his solution. He’s watched business blow up (on one occasion, literally!) to include three food trucks, a café, and a mobile trailer. I asked Jim what he’d do differently if he could go back in time and build Bacon Bacon all over again, and his answers pack some great advice. Jim talks about sticking to a crystal-clear vision, building the perfect menu, where to turn for advice, and letting go of the desire to be everything to everybody. Jim’s words of wisdom are a must-listen for any aspiring food trucker, no matter where you are in your journey. Tune in to hear Jim’s amazing, bacon-filled story, and enjoy! Links and resources from the show: Bacon Bacon SF Bacon Bacon on Facebook, Twitter, and Instagram Right click and save-as to download the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast!   image via Bacon Bacon SF About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
In this episode of FoodTruckr School, we welcome Felix and Scott from Kitchens On Wheels, a company that has been helping build food trucks for over a decade! We talk about a lot of important things when it comes to your actual truck, including how to get the right truck, what equipment you need, and we even get into a little bit about the branding of your truck and social media. In This Episode, We Also Cover… Thoughts on how the industry has changed since ten years ago, and where it’s headed. The #1 most important part of your food truck business that will determine exactly what equipment you need on your truck. How to potentially save money on food truck equipment. Mistakes people make when getting started and choosing a truck. Plus a whole lot more! Right-click here to download the MP3 file Links and Resources Mentioned in This Episode KitchensOnWheels.com Thanks for Listening, and Please Help Out the Show! Please be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! You can subscribe easily by clicking here. If you’d like to help us out real quick, please leave an honest review and rating in iTunes here. Thanks again, and we’ll see you in the next episode of FoodTruckr School! Cheers! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
In this third episode of FoodTruckr School, I don’t have a guest on the show with us this time around, however I pose a very important question to all food truck owners out there: Why aren’t you asking your customers for their email addresses? The only logical answer here is that you just don’t know how important it is, which is why I’m here to tell you. Yes, I know you have a Twitter account and a Facebook account, and those things are important (and I share a couple of extremely useful tips for getting the most out of your time on those social media platforms too), but your customer’s email address is the most important asset for most businesses, and it’s no exception for those in the food truck business either. Why? Because think about it – when you email someone, you’re contacting them directly. The only thing your message is competing with is other messages in one’s inbox, and we all know how we often can’t leave any emails unanswered. For some of us, it’s the first thing we check when we wake up in the morning – or we have notifications on our mobile devices that let us know the moment a new email comes out way. With social media, you’re competing with tons of noise and  when you update a status or share a tweet, you’re only sending your message to a fraction of your overall following – and I talk about why that’s the case during this episode too. More Specifically, in this episode you’ll learn about: Why it’s a huge mistake not to collect your customer’s email addresses. The psychology of email and why it’s the the #1 form of communication online. Specific examples of what you can email your customers – things you probably didn’t think of. Why only relying on social media is playing a very dangerous game. Specific tools you can use to take your social media efforts to the next level. What you can do right now to get started now with your email marketing campaign. Plus so much more… Links and resources mentioned in this episode: Tweriod BufferApp Aweber MailChimp Right-click here to download the MP3 file Thanks for Listening! Thank you again, for listening to this episode of FoodTruckr School. Truly, we hope you don’t just listen, but you also take action and actually think about your brand, what it means and how you might be able to improve it. Please let us know what you think about this episode in the comment section below! Thank you for your support. We’re here for you! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn. The post FS003- Dear Food Truck Owner, Why Aren’t You Asking Me For My Email Address? appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
Today’s guest has made a big splash in his Atlanta community, thanks to some wildly popular ice pops and one stunning brand. As their website makes clear, the team behind King of Pops knows how to make an impression. They’ve developed a huge social media following and built a community around creative tie-in events, all while staying true to their personality, message, and passion for creating great pops. Steven Carse is with me today to share some of his strategies for keeping customers coming back, leveraging social media and local press, and building a loyal following. King of Pops’s creative approach to their business is something every FoodTruckr needs to hear. Let’s get to it! Links and resources from the show: King of Pops King of Pops on Facebook and Twitter Right click and save-as to download the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast! Image credit: William Frank Fox About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
In this second episode of FoodTruckr School, we chat with Chris Adams from Rocketman Creative, a branding expert and strategist who helps food trucks new and old establish their identity and focus or re-focus their branding efforts for maximum impact. It’s so much more than just designing a cool logo – there’s an entire culture that can be created based on how well your brand is established. Think about brands like Apple or Starbucks – powerful brands with cult-like followings that people are proud to support, and will often go out of their way to. After listening to this episode, you’ll know exactly what it takes to create a brand that succeeds, and have a marketing education that will help you stand out from the crowd. And the best part – this podcast, as always, is free! More Specifically, in this episode you’ll learn about: The important elements that need to exist before even a logo or any designs. 4 core elements of an outstanding, memorable logo. The true definition of brand and the most important word that you need to know that relate to it. Characteristics of food trucks with poor branding, so you don’t make these same mistakes. The importance of the “tone” and “flair” that you have within your brand. The exact step-by-step process Chris uses to help food truck owners shape their brand. How to validate your food truck business idea before you spend money on a truck. Positioning and developing your “unique offering” and personality as a food truck. How to craft your menu to truly support your brand and message. The secret of “easter eggs”. Plus so much more… Links and resources mentioned in this episode: Rocketman Creative (Chris’s website) Boston Food Truck Alliance Position by Al Reis and Jack Trout (Amazon.com Affiliate Link) Boston’s Baddest Burger Super Q Smart Brand Flight Plan FoodTruckr Edition (Free Workbook Download!) Right-click here to download the MP3 file Thanks for Listening! Thank you again, for listening to this episode of FoodTruckr School. Truly, we hope you don’t just listen, but you also take action and actually think about your brand, what it means and how you might be able to improve it. Thanks to Chris once again for his expertise and strategies, and if you have a moment, please let us know what you think about this episode in the comment section below! FoodTruckr School will be on iTunes in a couple of weeks, and at that point you can leave a rating and review on iTunes too. Until our next episode, thank you for your support. We’re here for you! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn. The post FS002- Food Truck Branding – From Logo to Design, Culture and Customer Experience with Chris Adams appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
In this episode of FoodTruckr School, we chat with Brett Chiavari from BC Tacos, one of the most popular food trucks to reign South Florida! He’s also recently opened up a brick and mortar restaurant of the same name, and we get the insider scoop on how and why that happened, and how he’s able to manage both his truck and his new restaurant at the same time. Brett has an amazing story, especially being so young, and his advice for those in the food truck industry is just as good. More Specifically, in this episode you’ll learn about: Exactly how Brett got started in the food truck industry. How and why he opened up a brick and mortar restaurant. The challenges that come with working on both the food truck and the restaurant, and advice to overcome those obstacles. Tips for hiring staff to help you with your food truck and/or restaurant. Plus a whole lot more! Links and resources mentioned in this episode: BC Tacos Website BC Tacos on Twitter BC Tacos on Facebook Right-click here to download the MP3 file Thanks for Listening! Thank you again, for listening to this episode of FoodTruckr School. Truly, we hope you don’t just listen, but you also take action and actually think about your brand, what it means and how you might be able to improve it. Also, be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! You can subscribe easily by clicking here. Cheers, and thank you again for your support! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn. The post FS006- From Food Truck to Brick and Mortar Restaurant with Brett from BC Tacos appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.
You just might recognize this episode’s special guest. That’s because Carol Rosenberg competed on Food Network’s The Great Food Truck Race with the unforgettable Military Moms. After being a stay-at-home mom for ten years, Carol (whose husband serves with Special Forces) decided it was time to try something new. For her, that meant culinary school. Carol became an accomplished chef and soon became hungry for a way to take her career to the next level. She found it in food trucking. Carol’s food truck journey has thrown her plenty of curve balls, but she hasn’t let that stop her. She’s here today to talk through some of the speed bumps she’s encountered, how she got through them, and the story behind her totally unique truck. If you’re craving some FoodTruckr inspiration, you won’t want to miss Carol’s amazing story! Links and resources from the show: Military Moms Military Moms on Facebook Right click and save-as to download the podcast MP3 file Thanks for listening, and if you enjoyed it… Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast! About the AuthorPat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.
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Podcast Details
Started
Nov 9th, 2013
Latest Episode
Jul 8th, 2015
Release Period
Weekly
No. of Episodes
43
Avg. Episode Length
21 minutes
Explicit
No

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