Today's discussion with author, speaker & trainer, Wendy Weiss, is about what you must have in place to not only to increase your sales teams' prospecting activity but to ensure its effectiveness. Prospecting has changed. It is no longer enough to tell a struggling sales representative to make ever more dials. Activity is a component of success, but it is not the only component of success.    Listeners can download Wendy's free ebook, "A Practical Guide to Getting Sales Teams to Prospect"   Wendy Weiss, also known as "Queen of Cold Calling" is recognized as one of the leading authorities on lead generation, cold calling and new business development and she helps clients speed up their sales cycle, reach more prospects directly and generate more sales revenue. Her clients include Avon Products, ADP, Sprint and thousands of entrepreneurs throughout the country.   Wendy is also a former ballet dancer who believes that everything she knows in life she learned in ballet class. Visit Wendy's website at www.queenofcoldcalling.com.   ------------------------------------------------------------------------- It's not too late to go back to school! Enrolling now at the NorthwestSchoolofBusiness.com. 52 weeks - audio, video, workbooks and group coaching circle - Jumpstart your business with more leads, more conversions, more transactions, and more profit.