Welcome! This podcast is part one of a four-part workshop series with Maryanne Dersch. Over the next few weeks, you’ll be hearing Maryanne break down what you need to do to get the attention you need to attract long-term, loyal donors. Who is Maryanne? She is a non-profit speaker, author, and coach. She’s starting a revolution within human investment companies so that they are always filled with abundance, joy, and energy. Let’s get started!
Key Takeaways:
[1:30] Who is Maryanne?
[2:35] Maryanne provides an overview of the 7 steps.
[4:50] What results can listeners expect by the end of the workshop?
[6:15] Step 1: Create a vision.
[11:20] Why did Maryanne develop Courageous Communication?
[15:00] Do you feel isolated? It’s time to change your mindset.
[16:15] Maryanne shares an example of what Courageous Communication can do for you.
[22:25] Your organization can’t afford not to communicate effectively.
[25:25] Step 2: Communications Assessment.
[28:50] What’s the value of your time in your nonprofit?
[32:00] Grown-up organizations pay for their work.
[37:10] Do your current marketing materials reflect who you are as a brand?
[40:10] What are the benefits of a discovery session?
[44:25] Gather as much feedback as you can from your staff.
[48:40] Host lunch-and-learn events to connect with others!
[51:55] Stay tuned to next week’s episode to find out how to get over your fear of asking.
[55:55] We have worksheets for you! The links are below.
Mentioned in This Episode:
Courageous Communication, by Maryanne Dersch
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