Growth and content marketing strategies from top online marketer Larry Kim of WordStream (Ep 59)

Released Tuesday, 22nd November 2016
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Today's guest, Larry Kim, is Founder and Chief Technology Officer of WordStream, a marketing software company managing over a half-billion dollars in annual ad spend for over ten thousand customers, and he shares marketing insights to over a million visitors every month at his WordStream Blog.
Larry also developed free tools for Facebook ads & AdWords used by over a million marketers worldwide; is a leading contributor to Inc. Magazine and Search Engine Land; keynoted dozens of marketing events; was named "Most Influential PPC Expert" for 2015, 2014 and 2013 by PPC Hero; and won the 2015 Top Search Marketer of the Year awards from both the US Search Awards & Search Engine Land.
We're going to learn how Larry validated WordStream, how he built an offer that gets new customers in the door, and how an expert approaches content marketing.
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44m 26s

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