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Content Marketing Tips - Content Repurposing

The best way to attract internet traffic is to create fresh, relevant, meaningful content. Google and other search engines love fresh content, and writing a blog is one way to give them what they want.

So you've created an excellent 700-word article about your business or service. Great. Now what? Let's it sit and hope the search engines find it?

You could do that, but with millions of blog posts published each day, it might take some time......worse yet, it might never be found. How can you help it along?

The practice of promoting that one post on different platforms, such as facebook, instagram, twitter, youtube, etc etc is called 'Content Repurposing'. You basically take that initial piece of content, whether a blog post or a video or a Quora answer, and dissect it, add pictures, add video and turn it into tweets, facebook posts, linkedin posts etc.

Let's talk with Karan (SEO SINGH) of India on his 10-steps to repurpose content.

As you will see, SEO SINGH starts, in his example, with a long Quora answer, and then takes that piece of content and creates Instagram Posts, LinkedIn Posts, Tweets, etc etc. from that piece.

Interview with SEO SINGH

Link to his SEO SINGH SHOW https://podcasts.apple.com/us/podcast/seo-singh-show-content-marketing-influencer-marketing/id1435380072

LinkedIn here https://www.linkedin.com/in/ishmeet2/