Gym Ops Radio
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Episodes of Gym Ops Radio
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We can see the light at the end of the tunnel right now, but that’s only the beginning. As more people are vaccinated and their desire for old routines returns, they are entering the market changed. Many haven’t been consistent with fitness and
A different kind of ABC. Whereas the old Wall Street Gordon Gekko model of Always Be Closing was popularized in the 80s, the modern day sales process is driven more around empathy than persuasion, and in that spirit we look towards Daniel Pink’
It’s easy to knee jerk to a lot of things right now and say it’s a terrible time to grow. It’s also easy to be doing well and think, we’re in the clear. In order to decide what’s best for your business, the best approach is careful examination
Coaching development is a critical part of any successful gym. The key is understanding the balance between reinforcing technical skills + reinforcing cultural awareness. Both are important, so if a gym focuses only on one and not the other the
While a high volume, competitively priced model often gets a bad rap in the industry, it actually provides a ton of opportunities to be successful and outperform higher priced gym models. In this episode we discuss some of the fallacies about a
We’re very happy and fortunate to be where we are today and if we could change something about what we did, we wouldn’t. BUT...as we evaluate our growth moving forward, hindsight can be a helpful tool and in that spirit, there are some things w
On episode 52, Dave and Bryan talk about numbers in their business they don’t like and what they are currently doing to address them. They will talk about strategy for increasing retention, how to handle a class waitlist if you’re in that posit
On episode 51, we talk all about the things you should be excited to keep long after the pandemic is over. If you’ve been a savvy gym owner over the last year, you’ve been scouting improvements to your gym, not biding your time until you can go
On episode 50, we take you through a six step process to determine what pricing model makes the most sense for your business. We’ll coach you on what questions you should be asking, as well as what considerations you need to be factoring into y
On today’s episode, we talk about the massive need to fire yourself! If you are constantly doing everything at your gym, then you’re stifling growth, not driving it. We talk about how to take the first steps towards getting others involved, how
On this episode we discuss what the difference is between your brand and your company (operations). We go over why it’s so important to have a brand, what it says about you, and the benefits that strong brand communication will bring your gym.
Today, we discuss the four ways that we communicate with membership and why three of them are 100% automated. We talk all about why you should never shy from creating automated processes, and why in reality it will actually lead to more persona
Today, we discuss the 7 most important interview questions you should be asking, why they are so important, and the alternative version of them to avoid. We’ll set you up with the ability to get better answers, set people up to be a better fit
Now more than ever, brand attraction and trust matter. Here are six easy ways to create more interest in your brand right away.Invest in good imagery.Go minimalist in your brand communication. Short and to the point.Always have a clear call to
Data Point #1: Active Membership by LocationWhy it’s important to differentiate between total membership, active membership, and paid membership to create an accurate financial forecast. SCENARIO 1: Active membership goes down, total membership
Why We’re BackGym industry is getting zero support, 0.4% yet we’re closed, we need information out there to help gyms rebuild. Not coming at this from a position of expertise, more “here’s what we’re doing, here’s how it’s going.” No one knows
In episode 42 of the Business of Lifting Weights Podcast we lay out the evolution of our churn % and what major events have caused both a reduction and an increase in our churn percentage. Churn % is the white elephant in the fitness industry t
In episode 42 of the Business of Lifting Weights Podcast we lay out the evolution of our churn % and what major events have caused both a reduction and an increase in our churn percentage. Churn % is the white elephant in the fitness industry t
In episode 41 of the Business of Lifting Weights Podcast we take review our actual characteristic list we review our potential hires to determine if they are a good fit. While this initially started as the hiring process, it quickly developed i
In episode 41 of the Business of Lifting Weights Podcast we take review our actual characteristic list we review our potential hires to determine if they are a good fit. While this initially started as the hiring process, it quickly developed i
In episode 40 of the Business of Lifting Weights Podcast we take an in-depth look at the entire process of opening a new facility as we look back on our recent 3rd location addition. Whether you are a current gym owner or looking to open a new
In episode 40 of the Business of Lifting Weights Podcast we take an in-depth look at the entire process of opening a new facility as we look back on our recent 3rd location addition. Whether you are a current gym owner or looking to open a new
With an 18 month hiatus from the podcast, we’re back with some exciting new developments on the business front. We lay out what we’ve been doing over the past 18 months and why it’s important to your business. From opening our 3rd location to h
With an 18 month hiatus from the podcast, we’re back with some exciting new developments on the business front. We lay out what we’ve been doing over the past 18 months and why it’s important to your business. From opening our 3rd location to h
**Performance360 will be launching our FCC coaching certification to the public for the first time November 3rd – 5th in beautiful San Diego, CA. This week on The Business of Lifting Weights, we talk about what you need to do to analyze possibl
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