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170: Short-form video, content careers, 9-person IG team

170: Short-form video, content careers, 9-person IG team

Released Thursday, 20th October 2022
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170: Short-form video, content careers, 9-person IG team

170: Short-form video, content careers, 9-person IG team

170: Short-form video, content careers, 9-person IG team

170: Short-form video, content careers, 9-person IG team

Thursday, 20th October 2022
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The social media platforms, and marketers, are prioritizing short-form and live video. We’ll offer some ideas to help your organization tap into the trend. Also this month, the lack of a career path in content marketing. Plus, what could you do with nine people assigned to your Instagram account? We also have a listener question about how to handle being called 'the social media intern.' Arik defends his stance on the decline of grammar. Plus, get the details on a Minneapolis Hanson & Hunt listener meet-up, and more.

***MINNEAPOLIS LISTENER MEET-UP***Register for a Hanson & Hunt listener meet-up in Minneapolis on 11/3/22

WHAT DO YOU THINK?We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show. Send us a messageRecord an audio comment or question, click the microphone at the bottom of HansonandHunt.com.

SPONSORBrandpoint

EPISODE SUMMARYIntro: Minneapolis Hanson & Hunt listener meet-upTalking Point: Short-form social video Spotlight: A 9-person Instagram team at The Washington PostQuick News & Quick Takes: Content marketing careersQuick News & Quick Takes: Blogger surveyQuick News & Quick Takes: The state of digital marketing budgetsQ&A: How to end the 'social media intern' jokeClosing: Should we give up on grammar?

ARTICLES AND LINKSThe 9 most important social media trends for 2022Brands are driving higher reach and engagement by posting Instagram ReelsHow the Washington Post grew its Instagram following from 600K to 6MContent marketers share salaries, career paths, and more in 2023New blogging statistics: What content strategies work in 2022?CMOs’ digital spend skews to paid over owned or earned mediaGive up on grammar

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MARKETING PODCAST NETWORKHanson & Hunt is part of the Marketing Podcast Network, a community of like-minded podcasters in collaboration to offer advertisers a more effective and efficient way to reach prospective customers. Learn more at MarketingPodcasts.net.Learn more about your ad choices. Visit megaphone.fm/adchoices

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