What should your organization be thinking about when it comes to Twitter? Should you stay or go? Also this month, audio content continues to make an impact, a new resource from Tik Tok filled with good advice for marketers, and what consumers expect your CEO to say and do. We also have a listener question about how to choose a host for a company podcast, and more!

WHAT DO YOU THINK?We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show. Send us a messageRecord an audio comment or question, click the microphone at the bottom of HansonandHunt.com.

SPONSORBrandpoint

EPISODE SUMMARYIntroTalking Point: Time to leave Twitter? Spotlight: Popeyes trolls the TimberwolvesQuick News & Quick Takes: 2022 Spoken Word Audio ReportQuick News & Quick Takes: TikTok's new resource for marketersQuick News & Quick Takes: Morning Consult report on consumer expectations of CEOsQ&A: How to choose a podcast hostClosing: Apologies on social media

ARTICLES AND LINKSMusk buying Twitter perfect chance for brands to abandon platform once and for allWhat marketers want from a Twitter reimagined by MuskWhy Elon Musk might be the best thing that ever happened to TwitterBrandpoint: In the know on the top PR trends for 2023Tweet from Popeyes referencing Karl-Anthony TownsThe spoken word audio report 2022 from NPR and Edison ResearchNew resource for businesses from TikTokWhat consumers expect from CEOsThe case against the Twitter apology

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