Heart-centered Tradesmen know that homeowners aren't dollar signs; they're human beings. They understand that the ultimate root of a sale is building a relationship with the homeowners. If you build that relationship and build that rapport, your service is only a byproduct. And as promised, my guest this week knows how to add value to gain the trust of homeowners.

This week, I am talking with Craig Bouthiette, Area Sales Manager at Owens Corning, about the importance of bringing value to the homeowner. Craig has been in the Trades Industry for 10+ years, and he credits his success to the relationships with his homeowners. 

In this episode, Craig talks in-depth about how simply lowering your prices can ultimately stunt your company's growth. We also discuss the importance of educating homeowners rather than giving them a fixed price point, what it means to own your value in your company, and what homeowners desire the most. 

Topics Discussed:

• How to find the true needs of the homeowner to gain their TRUST
• EDUCATING the homeowners' rather than simply lowering your price
• How to own your VALUE and not undersell your company
• Why it's essential to stick with the INTEGRITY of your business

The Nail Method is the step-by-step blueprint on how to increase revenue, decrease expenses so that you can gain more clients, and give uninterrupted time to your family… 

...Without the stress of having to check your phone for new jobs or follow-ups before bed. 

Get access to the FREE NAIL Method here:

https://heartcenteredtradesmen.com