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Jeremy Fain
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October 10 is World Mental Health Day, a day designed to raise awareness and influence change. Tune in as Cognitiv co-hosts Justine Frostad, VP of Marketing, and Jason Pellegrino, Director of Human Resources, and guest Alejandra Olivella, Head
On this edition of Hidden Layers, we’re celebrating Pride Month by focusing on LGBTQ+ representation in advertising and the associated impact on individuals and society. Tune in as Cognitiv co-hosts Justine Frostad, VP of Marketing, and Meredit
For this episode of Hidden Layers, I connected with John Lods, Chief Executive Officer and Founder of Arm Candy. Having recognized the opportunity for marketers to break away from the traditional marketing mindset of focusing mainly on audience
Hidden Layers is back with another special edition of the podcast! I’ve passed the mic once again to my colleagues Justine Frostad, VP of Marketing, joined this time by co-host Jana Jakovljevic, VP of Client Success, to further the conversation
In celebration of International Women’s Day and Women’s History Month, I’ve passed the mic to my colleagues Justine Frostad, VP of Marketing, and Meredith Tehan, Senior VP of Sales, to have conversations with talented, impactful women in market
In celebration of International Women’s Day and Women’s History Month, I’ve passed the mic to my colleagues Justine Frostad, VP of Marketing, and Meredith Tehan, Senior VP of Sales, to have conversations with talented, impactful women in market
On the latest episode of Hidden Layers, I sat down with Peter DeLuca, Chief Creative Officer (CCO) and Senior Vice President at T-Mobile. In his role, Peter leads the brand, creative and media teams, responsible for bringing the “Uncarrier” bra
My latest guest on Hidden Layers is Jim Jackson, Chief Marketing Officer for Hewlett Packard Enterprise (HPE). As CMO, Jim oversees all aspects of marketing for HPE, with an emphasis of building a digital-first marketing organization and establ
Welcome back to another year of The Hidden Layers podcast! I was thrilled to have gaming industry M&A veteran and EVP of Strategy Investment at Huuuge Games, Jon Bellamy, join me for our first episode of 2022. After one quick glance at your pho
On the latest edition of Hidden Layers, I sat down with Burke Morley to talk about his work with Purple, the comfort technology company, and how he applies his industry expertise to his role as the company’s VP of Brand and Executive Creative D
Lately, when talking to friends, the topic of insurance has come up a lot. Whether it’s the rising number of catastrophic events, from floods to wildfires to tornadoes, or simply an increased awareness of the need to be prepared in case of any
Summer may have just ended, but I am already looking forward to snowy winter days. My latest guest on Hidden Layers, Josee Larocque, knows all about that feeling, having worked at Burton Snowboards for 22 years. Formerly Burton’s Senior Vice Pr
In the United States, Nespresso is usually associated with high-quality coffee - not to mention those George Clooney ads. This week on Hidden Layers, I sat down with Justin DeGeorge, the Vice President of Marketing at Nespresso USA, to talk abo
On the latest episode of Hidden Layers, I sat down with Andrea Brimmer, the Chief Marketing and Public Relations Officer of Ally Financial, to talk about how a bank that started in the worst days of the financial crisis would eventually become
Since the company’s launch in 2011, HelloFresh has carved out a name for itself in the meal kit industry, offering its devoted user base fresh, delicious, and easy-to-make recipes shipped straight to their door. For the latest episode of Hidden
What does buying a used car look like in the digital age? For Peter Scherr, CMO of Vroom, the answer lies not with the traditional dealership experience, but with a purchasing journey that takes place entirely online. On the latest edition
On the latest edition of Hidden Layers, I sat down with Monica Belsito, the CMO of LOLA, one of the most dynamic and exciting CPG brands on the market today. LOLA got its start in 2015 as a subscription service for tampons made with 100% organi
As a longtime super fan of Ardbeg whiskey, I was especially thrilled to sit down with Luis Freitas, the director of omnichannel and CRM at Moet Hennessy, for the latest edition of Hidden Layers. Moet Hennessy is home to many iconic brands, and
What happens when two of the oldest, most established legacy banks in the country merge their operations? After all, technologically speaking, even the most sophisticated companies often struggle when implementing another business’s tech stack
If you have even a passing interest in ad tech or developments in the digital world, it is highly likely that at some point, you will have come across Allison Schiff’s work. As a senior editor for AdExchanger, Schiff covers mobile, Facebook, pr
For the most recent installment of Hidden Layers, I sat down for an enlightening discussion with Alex Kubo, the VP of E-Commerce and Digital Marketing for Burrow. Burrow is the furniture company that makes a couch that was named one of the top
On the latest episode of Hidden Layers, I was joined by Elizabeth Bennett, the VP of Global eCommerce for CPG giant Kraft Heinz. Prior to joining the company, Bennett spent 15 years at Amazon, where she focused on ecommerce growth and innovatio
This week’s guest on Hidden Layers is Grant Farhall, the Chief Product Officer for Getty Images. As Chief Product Officer, Grant is responsible for developing Getty’s product strategy and vision, and he also oversees the company’s e-commerce pl
This week on Hidden Layers, I spoke with Huy Tran, Manager of Digital Planning for adidas, about data-driven marketing and the impact data has on the holistic media mix. Tran works closely with adidas’ wholesale partners to gather valuable insi
This week on Hidden Layers, I was joined by Deepak Jose, the Digital Business Strategy and Advanced Analytics Head for Mars, to discuss how the storied CPG company is using machine learning and data analytics to transform the company internally
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