*Fill out the podcast survey: https://forms.gle/T4368EFxqMrDhJND7*This week, Paula speaks with Nancie Mwai, a powerhouse Kenyan content creator who is making moves in fashion retail and design. Her boutique, New Level, has been years in the ma

#25 Money Matters: 10 Things That Happened When I Started Taking My Finances Seriously

Nov 4th, 2020 21m 7s

This month on the Money Matters episode, we are talking about what happens when you actively work on your personal finance and financial literacy.For the last 8 month, host Paula Rogo, has been doing just that and she’ll be sharing some lesson

#24 How Tahira Nizari’s Tanzania Tea Collective Is Keeping #FarmToCup Jobs At Home

Oct 27th, 2020 38m 35s

This week, Paula speaks with Tahira Nizari, the co-founder of Kazi Yetu. Meaning "our work" in Kiswahili, Kazi Yet is a social enterprise agribusiness that aims to keep all of the value chain processes of locally-grown products in Tanzania. Ka

#23 How Susan Njoroge Launched Her Online Drinks-Delivery Service 'Sip Trip' in 5 Weeks

Oct 13th, 2020 41m 29s

What does it look like when you are just starting your business? It’s rare to hear women still early in the process of entrepreneurship share their wins and challenges. That’s why this week, I’m excited to speak with Susan Njoroge of Sip Trip,

#22: Happy Birthday, Paula!

Oct 6th, 2020 7m 13s

This week, Paula is celebrating her birthday!She is keeping this episode short and sweet so she can enjoy some much deserved time off. But that doesn’t mean she won’t leave you with a little something to take away with you.Want to send Paula

#21 Lulu Kitololo On How Serving Community Serves Her Brand (Kenya)

Sep 29th, 2020 55m 26s

This week on the podcast, Paula interviews Lulu Kitololo, a graphic artist and designer who runs the Nairobi-based Lulu Kitololo Studio. The studio designs stationery/lifestyle products, murals, branding and publications that showcase Lulu’s u

#20: Money Matters with Danielle Anderson: “We Are Worthy Of Being Wealthy”

Sep 22nd, 2020 54m 59s

This month on the Money Matters episode: we are talking about the importance of your Money Mindset.I am joined by business coach, Danielle Anderson of the Nairobi-based Step & Stone — a company that show you how to make a living doing what yo

#19: My Podcast Journey: If I Can Do It, So Can You!

Sep 15th, 2020 26m 56s

This week, Paula shares her podcasting journey thus far — hoping to inspire future podcasters that they can do it too!“I am constantly approached with questions about how I started my podcast and the mechanics behind it. This episode is for t

#18: Jumpstart Your Social Media With Olivia Ambani (Plus tips to implement TODAY) (Kenya)

Sep 8th, 2020 53m 55s

In the new episode, Social media strategist Olivia Ambani breaks down the ups and downs of building your brand on social media. She answers all your questions about using it efficiently-- and how to grow it.Olivia has worked behind the social

#17: How Bella Nakato of EnviriZaNacho Is Re-imagining the Beauty Industry Amid Covid-19 (Uganda)

Sep 1st, 2020 53m 51s

This week on the podcast, Paula interviews Bella Nakato, the guru behind Uganda’s natural hair revolution. She has achieved this through her Kampala-based hair salon and store, EnviriZaNacho, and her beauty line, AfriLux Beauty.Paula first int

#16: Money Matters: Why Don’t Women Talk About Money With Each Other?

Aug 25th, 2020 14m 21s

In this month’s Money Matters episode, Paula dives into the key reasons women hesitate talking to each other about money (which is strange because we’ll talk to our homegirls about everything else!!). By overcoming this barrier of sharing with

#15: A 'Candid Conversation' With Pat Okelo On Authentic Ideas And Execution (Kenya)

Aug 18th, 2020 54m 54s

This week on the podcast, Paula interviews the mentor-in-her-head Pat Okelo, the woman behind one of the strongest female business communities in Kenya. Pat is the mind behind Willart productions, a design and production company; Conferencing

#14: Mistakes I Made With My Business That You Should Avoid (part 2)

Aug 11th, 2020 23m 5s

In the second of two episodes, Paula continues to explores the mistakes she made in her first two years of business at Kali Media and Africa Podfest. This time round she covers the fallout of not nailing your daily routine to understanding your

#13: Mistakes I Made With My Business That You Should Avoid (part 1)

Aug 4th, 2020 19m 24s

In the first of two episodes, Paula tackles the mistakes she made in her first two years of business at Kali Media and Africa Podfest. From bad contracts to starting without a solid strategy, she shares lessons learned that she hopes other wome

#12: How Abba Arunga of Lava Latte Has Built A Partnership of Champions (Kenya)

Jul 28th, 2020 35m 51s

S2E5: This week on the podcast, Paula interviews Abba Arunga, the co-founder and “vibes creator” of Lava Latte, a boutique Kenyan coffee shop.After a trip to Senegal, Abba and her co-founder Kagure Wamunyu, were inspired to create a women-own

#11: How Sonal Haria of Canvas Cosmetics Has Harnessed The Power of Organic Growth (Kenya)

Jul 21st, 2020 44m 20s

S2E4: In today’s episode, host Paula Rogo is in conversation with Kenya’s Sonal Haria, the co-founder and CEO of Canvas Cosmetics. This homegrown makeup brand is a trendy, sophisticated line of high quality cosmetics made for women of all perso

#10: Money Matters: 7 Signs That You Don’t Know How To Handle Your Own Money

Jul 16th, 2020 27m 35s

S2E3: In today’s episode, host Paula Rogo is introducing her “Money Matters” series, where we, as African women, can get real about our personal finances.To start, Paula is diving into seven indicators you should look for to determine whether

#9: How Tricia Wanjala Put In Her 10,000 Hours To Create Tricia’s Naturals (Kenya)

Jul 9th, 2020 52m 47s

*SUBSCRIBE TO THE PODCAST*Kenya's Tricia Wanjala was transitioning back to natural hair when she decided to start a Facebook group over a decade ago. That group grew into Tricia’s Naturals, East Africa’s largest natural hair community with alm

#8: 10 hard lessons covid-19 will never let me forget!

Jul 2nd, 2020 32m 48s

In March, the world went into a standstill as everyone retreated inside (with hand sanitizer and soap) to avoid the threat of Covid-19. In her first-ever solo session, host Paula Rogo breaks down the 10 things she has learned from the standstil

Trailer

Season 2 Trailer: "I'm Back!"

Jul 1st, 2020 2m 31s

After a year and half away, host Paula Rogo is back to share lessons, thoughts and insights on her entrepreneurial journey (and more interviews with other E. African women in business).Season 2 drops, Thursday, July 2, 2020. Subscribe to catch

#7: In A Man's World, How Do Women Bosses Deal with Sexism? (FINAL EPISODE)

Dec 20th, 2018 14m 41s

In this series, we've spoken with amazing women entrepreneurs from Kenya, Tanzania, Uganda and Rwanda about things women should know before starting a business in East Africa. But, there's one thing we haven't talked about yet...SEXISM. Whether

Bonus

#6.5: Nelly Tuikong of Pauline Cosmetics (Kenya)

Dec 19th, 2018 3m 46s

Over the past two years, host Paula Rogo has spoken with dozens of women entrepreneurs about what it takes to start a business in East Africa. These "She Has No Idea What She's Doing" podcast bonus episodes will explore some of the gems from th

#6: Is Work-Life Balance Possible? Compilation episode

Dec 13th, 2018 16m 57s

Congratulations, you have finally started your own business! Has it taken over your life yet? For many women entrepreneurs, the balance between their work life and their personal life is an ongoing battle. They've had to say goodbye to weekends

Bonus

#5.5 Patricia Okelo of the book "A Candid Handbook For Women Doing Business In Kenya"

Dec 11th, 2018 4m 50s

#5: When Is It Time To Change Direction? With Siki Kigongo (Uganda)

Dec 6th, 2018 32m 17s

Sometimes as an entrepreneur, you need to switch gears and take your company — or yourself —in a different direction. How do you decide to make that move? Host Paula Rogo talks with Siki Kigongo, the co-founder of Amagara Skincare in Uganda abo