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Episode from the podcastIMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

089 - Managing a Marketing Organization Without a Marketing Background with Titina Ott

Released Monday, 25th July 2016
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In This Episode:
  • Titina's background and how she got into her current field [2:22]
  • What it was like transitioning from growing up in a small community to leading a team that affected over 400,000 people [5:15]
  • Her views on mentorship [10:11]
  • The uncommon thing her mentor taught her [14:12]
  • The difference between leading and managing [15:48]
  • The story behind Oracle Women's Leadership [17:12]
  • Her role at the Oracle Marketing Cloud [23:30]
  • How she manages her role without a marketing background [24:20]
  • What it's like to be an engineer in an organization like Oracle [29:43]
  • The advice she'd give to a recent college graduate [32:12]
  • How she stays relevant in her industry [37:20]

IMPACT16 September 19th-20th
Oracle University
Oracle Women's Leadership