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IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

Dominick Sirianni

IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

A weekly Business, Management, Marketing and Education podcast featuring Dominick Sirianni
Good podcast? Give it some love!
IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

Dominick Sirianni

IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

Episodes
IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

Dominick Sirianni

IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

A weekly Business, Management, Marketing and Education podcast featuring Dominick Sirianni
Good podcast? Give it some love!
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Episodes of IMA Leader Audio Podcast

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In this episode, I sit down with the VP of Mapp Digital, Sean Shoffstall, to talk about: Sean's role at Mapp Digital and the makeup of his team [5:20] Why they perform consumer surveys [8:15] Why the 18-35 group still prefers email [18:09] How
Notable Sections: Catherine's background and role at Oracle Marketing Cloud [1:47] Why it's important to work directly with customers [4:30] Here approach to helping customers [8:03] How to differentiate your company with a culture of customer
In this episode, we chat with Tuan and Gabriella from Colony American Finance to talk about their experience at IMPACT16, their roles at Colony American Finance, and whether or not they'll attend IMPACT17. Guests: Tuan Pham, SVP with Colony Ame
Notable Sections: About Petra and Red Pantz [1:20] Petra's advice to young women who want to lead [3:55] Petra's favorite thing to do when she needs a laugh [4:50] How Petra battles the 3:00pm slump [6:12]   Notable Quotes: "You can't be upse
Notable Sections: Why cross-channel Content Marketing is important for the future of content marketing [3:02] How to "make it rain" content [4:04] How to better reach your audience [5:30] Why you need to dedicate "inventory" to storytelling [13
"There are so many things to what makes a great leader but one of the most often overlooked is your character." - Briana Ramos In This Episode: What makes a great leader? [2:11] Briana's biggest advice to young women [3:40] Briana's background
"Your entire content creation and marketing strategy should be based on capturing the content in the way that is most effective for you." - Dominick Sirianni In This Episode: How education and Hollywood are similar [3:25] Why video is the plac
  In This Episode: Titina's background and how she got into her current field [2:22] What it was like transitioning from growing up in a small community to leading a team that affected over 400,000 people [5:15] Her views on mentorship [10:11]
In This Episode: What Keith is working on at Enclave for the Las Vegas area [3:09] Why Vegas is a faster growing music destination than Nashville [4:50] The opportunity he saw that lead to creating Enclave [6:10] How technology has affected th
In This Episode: How he created Conversion Fanatics The major problem he sees company’s facing with their conversion Why getting more “eyeballs” isn’t necessarily the best option How to sell a focus on “conversion” up the ladder Why conversion
In This Episode: The recent IMPACT16 event in the Cayman Islands How the IMA and Cayman Enterprise City started working together How the IMPACT conference has evolved over time Why starting a business in the Cayman Islands doesn’t work the way
In This Episode: The common thread between all of the roles he plays. Why pop ups are annoying and what you can do about it. His thoughts on the upcoming Twitter changes. What he’s putting together for his next book. His best piece of advice f
In This Episode: How to convert digital imagery into real value and dollars. Why your landing pages need to be optimized for mobile when marketing on instagram. Why getting on Instagram today will benefit you in the long term. Why visual marke
In This Episode: How Penguin Pick-Up was created to solve the logistical problems around online ordering. How Egil created Penguin Fresh and disrupted the traditional grocery experience. Why it’s important to understand what’s going on in the
In This Episode: Why supply chain and logistics is a great first job to get a “global” experience of the world. What it was like working at LEGO during its turnaround period. Why he was hesitant to accept another job in the toy industry. How S
In This Episode:HowJeff used the school of hard knocks to carve out his space at LifeFitness.HowLifeFitness is using technology and language partners toefficiently manage an international presence.Theconvergence between marketing techn
“How many of your followers should beconsidered leads?” - Aseem BadshahIn This Episode:How to drive new leads using socialmedia.How to get higher engagement ratesfrom your existing audience.How to prioritizeleads.How to determine the
“The internet has changed from a content consumption platform to a content creation platform.” - Aseem BadshahIn This Episode:How Aseem launched his first business “scriptopia”.What it was like managing Microsoft’s Facebook presence in th
Quote:“The CMO has quickly become a general manager.”  - Kevin Bobowski Guest:Kevin Bobowski (@bobowski) is the Chief Marketing Officer at Act-On Software. Having followed a very non-traditional journey to the CMO role, Kevin prides himself
“At the end of the day, TV is still king.” - Brienna PinnowGuest:Brienna Pinnow @BriennaP has over 12 years of experience in digital sales, operations, solution architecture and product management. She has worked with some of the world's larg
We get caught up in digital but at the end of the day, TV still has over $70b in ad spend each year. - Bri PinnowGuest:Bri Pinnow [@BriennaP] has over 12 years of experience in digital sales, operations, solution architecture and product mana
Quote:"You have to learn to take obstacles and adapt them into opportunities." - Lindsey GermonoIn this Conversation We Cover:What it's like to be a military spouse and kid Being a military spouse and an entrepreneur.What a virtual office
Sign up for the webinarhttp://bit.ly/imaimageswebinarMeet the Presenters:https://www.instagram.com/modbargains/https://twitter.com/Curalate/
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