It's late, I'm drunk, and I'm lost in Greece when I stumble upon a stranger who looks a bit off..
This episode I explore the minotaur, the half-man, half-bull creature from Greek mythology fame. Not only do I dive into the myth and potential origins for this creature, but I use it to frame the theme of exclusion. I differentiate between bad exclusion and potentially good exclusion, and how clarifying who and how you're excluding people can be beneficial as a company or brand.
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Show notes:
Crossing the Chasm by Geoffrey A. Moore
Diffusion of Innovation, explained
"The Inner Monster Podcast theme v.2," "IV. Joy," and "The (Un)Caged Butterfly," by Al Gilliom.
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