Fear often stands in the way of people pursuing their dreams but for our guest this week, Alexia Leachman, fear led to pursuing a dream she didn't even know she had.

Alexia was a personal branding and mindset expert who brought new life to her career after enduring a huge challenge.

Alexia Leachman's life and business changed course when during her pregnancy, she realized that she had tokophobia or the fear of childbirth.

With over a decade of business experience helping others overcome their fears, Alexia was no stranger to overcoming obstacles and she faced this one head on using her signature Head Trash Clearing method.

As she worked through her fear she fielded questions from expectant mothers and when the questions began to rapidly multiply she understood that there was a real demand for her insight.

Alexia responded to the demand by starting her podcast Free Free Childbirth and from there was launched into a brand new niche.

Check out this week's episode of It Girl Radio where we discuss Alexia journey and the importance of listening to your audience and being willing to adapt.