Wherever you are right now, take a look around. There s a fair chance that someone near you is staring at their phone. They re not talking into it, they re writing on it. People love writing so much they re even texting while driving at highway speed. You d have to really be in love with writing to risk your life for "OMG." Peter s guests on this edition of Out to Lunch are very connected with the current business of writing. Geoff Parker is the author of Platform Revolution, a bestselling biz book that explains how new economy companies like Uber and Facebook succeed. And how you can run your business using the secrets they ve discovered. In her blog, The Distillery, Summer Suleiman chronicles true and sometimes less than pretty stories about the not so glamorous world of starting your own business. Peter, Summer, and Geoff talk about how you can build a successful business, and how you can possibly ruin your life in the process. And a couple of useful tips on how to avoid that. Photos at Commander s Palace by Alison Moon.