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It's So Krucial
It's So KrucialEpisodes
Episodes of It's So Krucial
Mark All
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The esteemed Sr. Director of Business Affairs, Admin & Licensing for Sony Music Entertainment, Kobie Brown joins us for Episode 25. This man has worked on clearing many of the most well known releases that have crossed through the labels' doors
Extraordinary Music Supervisor Jen Malone, known for her work on the hit FX show, Atlanta, joins us for Episode 24. We talk to Jen about her start in the music business on the east coast, doing PR for rock bands, and eventually moving her way
Atlantic Records own amazing VP of A&R, Shawn Barron, joins us for Episode 23. We talk about his upbringing in Buffalo, NY, and what got him started in the music business. We then get into who he's working with at Atlantic (Ty Dolla $ign, Kap G
Atlantic Records A&R great Gary Leon joins us for Episode 22. No news, we just dive right into the interview. We start with his upbringing, and time at military school. Then we discuss his work as an A&R, what his day to day looks like, and how
Episode 21 features the multi-talented, and incredibly intelligent Shruti Kumar. The interview (starts at 21:00) with a great discussion on maintaining work-life balance. We then get into her development as a songwriter, composer, and arranger.
Episode 20 features the amazingly talented producer, CyFyre. We chat with him about being raised in the Bahamas, moving to Houston, getting started in music, and getting his break with artists like Trae tha Truth and Lupe Fiasco. No news this w
In episode 16 with Janine, we talked about the musician funding platform, Sound Royalties, as part of our news segment. We said we had some questions for the company, and now we're interviewing CEO Alex Heiche in our newest episode. This is our
Ypsilanti's own super producer, 14KT joins us for Episode 18. We talk about his upbringing in the church choir, and then getting into rap with his crew, The Athletic Mic League (which included Mayer Hawthorne). We then get into the different pr
In Episode 17, we interview Jeff Lombardo, a very well renowned photographer and graphic designer. Jeff's entire career is the epitome of getting out and hustling for what he wants. We get into his early start, coming up in hacker groups, head
We're joined by the super talented Atlantic recording artist, Janine (formerly Janine & the Mixtape) in Episode 16. We first get into why she dropped the "mixtape" from her name, but then get into a slew of other topics. She talks about her mov
Episode 15 of It's So Krucial is all about some recent developments in the past week of the music business, no guest this week! We discuss a wide ranging group of topics:- An investigation into the Russian Performing Rights Society - RAO - T
Episode 14 features one of the most versatile songwriters on earth, Jimmy Burney. We go into his career, from working in K Pop (and the major differences between pop songwriting in the Korean market vs. the U.S.), to releasing an album in Japan
Magnificent music clearance magnate Vince Villenueva joins us this week for #ItsSoKrucial. He talks to us about his 17 year career helping shaping the sounds of many movies and TV shows. Vince goes into what type of music works for different sh
Two of the finest producers alive joined us for Episode 12, Ali Shaheed Muhammad & Adrian Younge. They talked to us about their work on scoring Marvel's Luke Cage, as well as the new Tribe Called Quest album (out today!), and how the group infl
Episode 11 features the musical legend, Raphael Saadiq. We talk his beginnings with Tony! Toni! Toné!, and touring with Guy. Then getting into rap music, production with samples, and his thoughts on the current generation. We also talk about mu
Episode 10 features Concord Bicycle Music's Sr. Director of Film and & TV Licensing, Fred Jasper. We talk all about what music works and what doesn't in the licensing world, what companies are typically looking for, and the best ways for music
Episode 09 is with the incredibly talented artist/producer/musician, Zack Sekoff. We discuss the history of Jazz, and how it relates to hip-hop now, the eternal battle between old heads and younger heads in music, and the legacies of artists li
Episode 08 features super manager, Jeff Robinson (MBK Entertainment- former home of Alicia Keys, current home of Brandy, Gabi Wilson, etc), and one of his clients, the crazy talented singer, Tiara Thomas. We talked about everything from artist
In episode 07, we talk to a man who's worn many hats, Sound Engineer/Rapper/Audio Wizard Kamal Humphrey. We talk about his experiences in working on American Idol, modern production and recording techniques vs traditional, his rap career as Rad
In Episode 06, we talk to Music Reports VP & General Counsel, Bill Colitre. Music Reports helps companies like SoundCloud, Microsoft, Amazon, etc., license and account to rights holders in the music industry. We discuss the importance of music
Top tier sound designer Mike Young joins us for Episode 05. He talks about his upbringing in the music business in New Zealand, and making his way to the US to work for Spotify, Dash Radio, & McIntosh Labs. At the top of the show, we also break
In episode 04, we talk to the GRAMMY nominated producer Skhyehutch about getting started in the business, working with TDE, the hilarity of "how-to" beat making tutorials, and more. The hosts also breakdown a recent YouTube study about the long
Episode 03 features DJ Gio of the Miami duo, LTENGHT. We talk about their music & the Miami scene, their fashion brand, Skoundrels, and the do's and don'ts of being a DJ. Krucialkeys and Jon also discuss the Atlantic Records/Reddit subpoena, an
In episode 2 we have superstar photographer, Kacey Lynch. Known for only shooting with genuine film, Kacey has a unique approach to keeping his craft special. Recorded back in June, we talk about the scarcity of real film, his upbringing/influe
In the first episode of "It's So Krucial" we have the ultra-talented singer, vōx to talk about her burgeoning career, songwriting, her crazy live performances, as well as tasteful nudes. We also recap the latest news of the week, including a po
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