Break out the kazoos and party hats! Cam Overacker and Tyler Yelland are in a celebratory mood as they mark their first year behind the mic. If you’re wondering what the Primco duo and their guests could possibly talk about for 30+ episodes, settle in for this fun and educational recap. 

“I think we've done a good job keeping KWYS well-rounded,” says Cam, reflecting on a year’s worth of engaging conversations. The show has quickly established itself as a destination for innovative product knowledge and effective sales strategies thanks in part to this season’s solid roster of guests, including Terry Marchetta of Mannington, Chris Maskell of the National Floor Covering Association, Ben Goodman of Välinge, and best-selling author Paul Reilly. 

However, the episodes that received some of the highest marks showcased Primco’s social responsibility and its incomparable founder, Mr. Barker. 

So, what’s next for Know Where You Stand? “We’ve come a long way already,” Tyler marvels. 

Still, Primco’s known for transcending expectations. So, too, is its podcast. 

Oh! And a shout-out to Technical Director Edwin R. Ruiz, affectionately known behind the scenes as Gazoo, for cueing up clips from the following episodes:

Serving the Greater Good: Primco’s Legacy of Social Responsibility

Primco’s Origin Story and the Legacy of Mr. Barker

Bursting the Bubble on Waterproof Flooring

Holy Shipping! Delays and Dismay

Baseless Installation: The NFCA and Installation Substrates with guest Chris Maskell

Below The Surface: Installation with Chris Maskell, CEO National Floor Covering Association

Selling Through Tough Times with Paul Reilly

New Launches, New Showroom: PRIM-CON 2022

Colour, Style & Trends with Terry Marchetta, VP Residential Styling at Mannington

Stability, the PB&J (Form and Function) of Click Vinyl Flooring and it looks great too!

Speed and Accuracy: Click Flooring Systems with Ben Goodman, Välinge

QUICK TAKE

Know Where You Stand (KWYS) covers more than just floors. Whether it’s the art of social selling or leveraging brand identity online, Cam and Tyler help flooring pros connect with consumers and close more sales.

Primco’s past is ever-present. Engage with our history, people, and corporate values by checking out one of our foundational episodes. 

Product knowledge on your time. So far, KWYS has delivered insights on substrates, waterproof core technology, and scratch-resistant finishes––and there’s more to come!

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Know Where You Stand is produced and edited by The Creative Impostor Studios.

To learn more about the topics we discuss, visit https://www.primco.ca/ or contact your local sales rep.  

We know where we stand, so you know where you stand.