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Legal Marketing Launch with Bentley Tolk

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Legal Marketing Launch is for lawyers and attorneys (whether at the beginning, intermediate or expert level) who want to launch their law firm marketing and client development to a higher level. It provides strategies, tools, inspiration and motivation that can be listened to during your daily commute, workout or unwind time.


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150: Unique Business Development Ideas for Lawyers - Audra Dial
Audra Dial is a senior litigator at Mercedes-Benz USA, where she provides strategic advice about all aspects of litigation. For almost twentry in private practice before joining Mercedes-Benz, Ms. Dial defended and protected companies in a variety of industries, including the automotive industry. Ms. Dial was recognized by The Best Lawyers in America® in 2018 and 2019 for Technology Law. She has been recognized as a 2013 and 2014 "Legal Elite" for General Practice by Georgia Trend magazine. In 2012, Ms. Dial was recommended by Legal 500 US in the area of Trade Secrets Litigation. Ms. Dial earned her J.D. from William and Mary School of Law. Ms. Dial is involved with the Trade Secrets Committee of the Intellectual Property Owners Association, Women in Electronic Discovery, and the National Association of Women Lawyers. Ms. Dial received her Bachelor of Arts from American University, where she graduated cum laude in Interdisciplinary Studies.
149: Business Development and Insurance Company Clients - Paul Bolus
Paul Bolus has been representing insurance company clients for over 25 years, litigating and managing over 200 cases in federal and state venues across the country. Paul has handled multi-million-dollar cases, including class action lawsuits, regularly representing insurance companies in litigation dealing with health and life issues in just about every context, including major medical, specified disease, cancer, heart, stroke, disability, life insurance, long-term care insurance, securities, annuities, STOLI, department of insurance complaints and litigation, unfair consumer trade practices, deceptive trade practices and agent accounting litigation. Paul is also actively involved in insurance industry organizations. He belongs to the Association of Life Insurance Counsel (ALIC). Paul also belongs to the American Bar Association’s Tort Trial and Insurance Practice Section and the DRI Life, Health and Disability Committee and the American Council of Life Insurers (ACLI).
148: Client Development through Effortless Action - CiCi Cheng
CiCi Cheng is a trial attorney at Wheeler Trigg O'Donnell, a national litigation boutique in Denver, Colorado. She helps clients navigate the intricacies of complex commercial disputes in a wide range of cases, such contract disputes, trade secret misappropriation, and antitrust and unfair competition. As Co-President of the Colorado Pledge to Diversity, she is passionate about the legal communitys investment in real opportunities to create the pipeline of talented, inspirational, and diverse lawyers.  
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Podcast Details
Jun 6th, 2015
Latest Episode
May 10th, 2019
Release Period
No. of Episodes
Avg. Episode Length
31 minutes

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