In this weeks episode I chat with Joanna Griffiths Founder & CEO of knix, a brand that’s reinventing intimates for real life with multi-tasking bras, underwear and other first layer pieces that directly address real women’s needs. We chat about how a simple conversation with her mother sparked the idea to launch the business, how she raised over $1million in her kickstarter campaign, how she bounces back from making mistakes and more!
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