Doren Aldana - Local Marketing Expert & Founder of Testimonial Engine
Local Domination Podcast - The Ultimate Guide to Attract Local Clients Fast.
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Doren Aldana - Local Marketing Expert & Founder of Testimonial Engine
Local Domination Podcast - The Ultimate Guide to Attract Local Clients Fast.Episodes
Doren Aldana - Local Marketing Expert & Founder of Testimonial Engine
Local Domination Podcast - The Ultimate Guide to Attract Local Clients Fast.
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So many people shy away from a career in sales because they believe they’re not ‘salespeople’. How can you build your brand without using aggressive sales tactics? Where should you be concentrating your efforts, and which tools should you be us
A lot of the time, we simply go through the motions of what’s expected of us in business, at home, or in our communities. How can you stop doing what’s merely ‘good’, and start being remarkable? What do you need to do to set yourself apart a
Social media is a fantastic tool for business, and LinkedIn is at the top of the list of platforms that can help you generate leads. What type of content should you be posting to your LinkedIn account? How can you start making connections with
Most businesses make the mistake of deploying their marketing on a one-off basis, instead of a long-term campaign. They focus on "selling" instead of incubating using the power of education. But here's the truth: consumers want value content
Entrepreneurs are often told that they can achieve anything they put their minds to. While this may be encouraging, it’s still a matter of execution. How do we know we’re using our time effectively enough to reach the goals we’ve set? Is visual
Running a business that runs without us is a rewarding goal, but is not easy without the right steps. How do we scale a business and set ourselves free from the office “ball and chain”? How do we get more without actually having to give more of
Success isn’t complicated, but it takes consistent work to achieve. This is where most people fail. How can we get more consistent with our daily routine? What kind of activities should our work routine include? And why does our mindset play su
Rather than envy high achievers, why not find out what their secrets are, so you can become one of them? What are the success habits of top performers? What activities should we pour the lion's share of our resources into that produce the best
Networking is often seen as a complete waste of time, and frankly, isn't worth pursuing if you don’t know what your doing. What separates the top networkers, who build a powerful, profitable team of referral partners, from all the rest? What’s
Buying leads from platforms like Zillow can be expensive and time consuming. In the end, a very small percentage of the leads we pay for actually convert into clients — but what other options do we have? How can social media filter out low-qual
It’s important to find meaning in the work that we do, and having a clear purpose positively affects our team, our business, and ourselves. How does a meaningful work contribute to a great company culture? What are the benefits of investing in
Social media is a great way to reach a large audience and generate leads with less effort-- yet so many people fail at it or neglect it. What makes the difference between merely sharing your status updates on social media and actually establish
Local search can be the difference between you being the only logical choice or being ignored, or even worse, being kept in the darkness of obscurity. What can you do to be found by the right clients, at the right time (when they're actually se
What are the most important components each business should have, regardless of industry? Why is it important to know your numbers? How can you increase your chances of getting more clients? In this episode, Coach Burt shares the tactics he use
A lot of people in sales are struggling to close the gap between where they are and where they want to be. What are some of the biggest myths and misconceptions getting in their way? How do you learn to ask the right questions and transition wi
Most salespeople are all about instant gratification to make a quick sale or convincing someone to buy a product or service that gives them a bigger commission. Isn’t this a kind of “sales malpractice”-- to sell something your customer doesn't
Many local businesses tend to only get negative spontaneous reviews even though they have many fans. How does human psychology influence this and how can you solve it? How has SEO changed over the last few years? What are some of the key things
Most local businesses are services that consumers only look for when the need arises. What kind of strategy does this type of lead require? What are the different Google search listings and how do you optimize your online presence for them? Why
Community involvement marketing is often overlooked because people think it’s old school. Why is now the best time to bring it back? What are some community initiatives that a small business can do right away? How do you get involved without br
Many people fail to grow their business because they don’t have leverage and automated business systems. What strategic structures should you put in place to build a sustainable and scalable business? How do you create systems that help you
Internet marketing can seem overwhelming for small businesses. There are just a lot of options out there. What are the fundamentals that you should master and be consistent with? How do you make your content more valuable to your prospects? Why
Most entrepreneurs aren’t good at targeting a specific market. Why is the “spray and pray” method such a bad and costly business move? Why is it so powerful to build strategic partnerships and relationships? How can LinkedIn help you expand you
Every passionate marketer and business owner wants to shout from the rooftop how great their product is, but there’s nothing more repelling to prospects. Why is it so important to lead with learning about your prospect, not selling your product
One powerful way to make your business the obvious choice for potential clients is by obtaining more 5-star reviews than local competitors. What are the strategies and systems that business owners need to know in order to maximize their capture
A lot of entrepreneurs make the mistake of not handling well the business they already have. How do you find the holes in the buckets and mend them? What are the metrics you should be tracking, and how often? Why is it so valuable to know the g
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