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It seems like almost everybody’s talking about sustainability these days. But do you know the immense number of global opportunities that is and will create for job, career, business, and investment seekers?

My guest today, John Pabon, is an expert on sustainability. He’s traveled all over the world, and worked with both the public and private sectors in that domain. So, if anyone can speak to those opportunities, it’s John.

On this episode, John discusses (1) the widespread scope the world of sustainability covers, (2) major trends occurring in sustainability, (3) some significant differences in how countries in various parts of the world are addressing their sustainability challenges, and (4) how he believes the sustainability landscape will evolve over the next decade.

Of utmost importance, John lays out the broad swatch of opportunities available to in the sustainability realm to anyone from a job seeker to an investor, and he provides some solid tips for how to begin seizing those opportunities.

Now a bit about John: John Pabon has spent two decades in the business of saving our Earth. After leaving his role at the United Nations, John travelled the world studying the impacts of sustainability first-hand in factories, on fields, and in Fortune 500s.

Over his 20-year career, he’s had the privilege of working with the United Nations, McKinsey, A.C. Nielsen, and as a consultant with BSR, the world’s largest sustainability-focused business network. He is the founder of Fulcrum Strategic Advisors, Chair of The Conference Board’s Asia Sustainability Leaders Council, advises the UN, and serves on the board of advisors to the U.S. Green Chamber of Commerce.

John is also the author of two books: “Sustainability for the Rest of Us," and his latest book, “The Great Greenwashing: How Brands, Governments, and Influencers are Lying to You.” To learn more about John, go to https://www.johnpabon.com/ You'll also find him on social media sites, including Tik Tok and LInkedIn. https://www.linkedin.com/in/johnpabon/

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