Do you ever feel like you're spending too much time worry about "fixing" your weaknesses while not necessarily allowing yourself to do those things where your greatest strengths lie? If so, you're not ...The post Mad Marketing 107: Focusing on

Mad Marketing 106: Positive People, Content Cultures, and More

Nov 26th, 2016 25m 15s

It’s podcast time my friends, and in this episode of Mad Marketing, I’ll be addressing the following subjects: Why I’ve elected to surround myself with positive people, and how watching the recent election was difficult based on ...The post M

Mad Marketing 105: Personal Reflections on Digital Trends, Frustrated Marketers, and More

Oct 17th, 2016 24m 46s

It’s podcast time my friends, and in this episode of Mad Marketing, we discuss the following: Mobile First Index is now here, and why *timeliness* is going to be such a major part of search moving ...The post Mad Marketing 105: Personal Reflec

Mad Marketing 104: Everyone is an Artist with the Talented Ron Tite

Oct 5th, 2016 56m 14s

Ron Tite is as fascinating as they come. Not only does he own a content marketing agency, but he’s a successful comedian, a professional speaker, and a recently ...The post Mad Marketing 104: Everyone is an Artist with the Talented Ron Tite ap

Mad Marketing 103: The Magic of Thoughtful Gifting with John Ruhlin

Sep 20th, 2016 53m 38s

I have a confession to make: I'm not very good at giving gifts. It's true. But I'm also working to change that, which is just one reason I was so eager to interview John ...The post Mad Marketing 103: The Magic of Thoughtful Gifting with John

Mad Marketing 102: Understanding World Class Speaking and Performance with Michael Port

Sep 13th, 2016 1h

Over the past decade, Michael Port has become one of the foremost coaches on speaking and presenting around the world. His recent best-selling book, Steal the Show, is a must-read for ...The post Mad Marketing 102: Understanding World Class Sp

Mad Marketing 101: Vulnerability, Keys to Innovation, and other Thoughts

Aug 23rd, 2016 35m 19s

It’s podcast time again my friends, and in this episode of Mad Marketing, I discuss some of the powerful responses I received as a result of last week’s podcast, and the lessons that came from ...The post Mad Marketing 101: Vulnerability, Keys

Mad Marketing 100: Health Struggles and Personal Reflections

Aug 10th, 2016 34m 21s

It’s podcast time my friends, and in this very personal episode I step away from discussing business and explain my recent diagnoses with a rare disorder called “Cramping Fasciculation ...The post Mad Marketing 100: Health Struggles and Perso

Mad Marketing 99: Setting the Record Straight on Buyer Personas with Adele Revella

Jul 11th, 2016 42m 16s

Have you ever tried identifying your “buyer personas” as a company? Well, if you’ve been doing Inbound and Content Marketing over the past years, you likely have at least ...The post Mad Marketing 99: Setting the Record Straight on Buyer Perso

Mad Marketing 98: Why Truly Knowing Your Customer is Everything

Jun 20th, 2016 25m 39s

Hey folks, it’s podcast time again! And in this episode of Mad Marketing, we’ll be discussing the following: Thoughts on my new documentary ...The post Mad Marketing 98: Why Truly Knowing Your Customer is Everything appeared first on The Sale

Mad Marketing 97: Customer Experience, Dumb Mission Statements, and Speaking Gifts w/ Joey Coleman

Jun 3rd, 2016 1h 2m

About 4 years ago, I attended a small workshop on personal branding. Upon arrival, I’d never heard of the speaker, but within minutes of starting ...The post Mad Marketing 97: Customer Experience, Dumb Mission Statements, and Speaking Gifts w

Mad Marketing 96: 9 Keys to World-Class Speeches and Communication

May 23rd, 2016 35m 48s

Well it’s podcast time again my friends and in this episode of Mad Marketing, we dive deep into the art of world-class speaking, presenting, and communication. Specifically, I discuss what I call “The 9 Commandments of ...The post Mad Marketin

Mad Marketing 96: Why “Marketing Speak” May be Killing Your Business

May 9th, 2016 22m 39s

Hey folks, it’s podcast time again! And in this episode of the Mad Marketing Podcast, we’ll discuss the following topics: The one thing that can hurt a content strategy more than anything else The worst email I’ve gotten in a ...The post Mad M

Mad Marketing 95: The Video Explosion, Facebook’s Dominance, and other Reflections

Apr 27th, 2016 27m 15s

It’s Mad Marketing time again my friends, and in this episode of the podcast, I find myself passionately ranting and raving about: Social Media Marketing World (Why it’s a great ...The post Mad Marketing 95: The Video Explosion, Facebook’s

Mad Marketing 94: How I Prepared to Interview Gary Vaynerchuk in Front of 3,000 People

Apr 11th, 2016 30m 7s

Hey folks, it’s podcast time again and in this episode I dive deep into my finding/learnings/lessons on all things Gary Vaynerchuk. Because I was asked to interview Gary for his ...The post Mad Marketing 94: How I Prepared to Interview Gary

Mad Marketing 93: While Everyone Complains There is Too Much Content, These Companies are Crushing It

Apr 1st, 2016 26m 36s

Anyone ever told you there is too much content on the interwebs these days? Or maybe you’ve heard, “If it has already been said, you shouldn’t bother.” Well ...The post Mad Marketing 93: While Everyone Complains There is Too Much Content, Th

Mad Marketing 92: The Disappointment of Not Being on Your A-Game…and Other Musings

Mar 20th, 2016 35m 49s

Hello Everyone! It’s Mad Marketing time, and in this fun and passionate episode of the podcast, we’ll discuss: -How I under-achieved in a recent keynote, why I’m bothered ...The post Mad Marketing 92: The Disappointment of Not Being on Your A-

Mad Marketing 91: Setting the Record Straight on the Principle of They Ask, You Answer

Mar 8th, 2016 31m 45s

Hey folks, it’s podcast time again, and in this episode of Mad Marketing, I spend quite a bit of time focusing on two essential themes: Why a content audit is so important and some of the trends I’m seeing with our clients (like the dying effic

Mad Marketing 90: Jon Nastor on Absolute Confidence, Overcoming Procrastination, and More

Feb 29th, 2016 41m 37s

It’s podcast time my friends, and in this version of The Mad Marketing Podcast, I had the pleasure of interviewing Jon Nastor, author of the new book “Hack the Entrepreneur: How to Stop Procrastinating, Build a Business, and Do Work that Matter

Mad Marketing 89: Becoming a Professional Speaker, Making Great Content, and More

Feb 22nd, 2016 30m 44s

Hey friends, it’s Mad Marketing time, and in this fast and fun episode of the podcast, we’ll be discussing the following: -My thoughts on River Pools becoming a national swimming pool manufacturer, all because of content marketing -Reader feedb

Mad Marketing 88: Speaking Tips, Business Pivots, and Embracing Video Content in 2016

Feb 8th, 2016 37m 8s

The post Mad Marketing 88: Speaking Tips, Business Pivots, and Embracing Video Content in 2016 appeared first on The Sales Lion.

Mad Marketing 87: Jay Baer on Hugging Your Haters & His Obsession with Greatness

Feb 1st, 2016 43m 39s

Jay Baer is an amazing individual. Bestselling author. World-class keynote speaker. A literal fountain of unending knowledge regarding digital, marketing, business, and more. Frankly, I knew this before our interview for this week’s episode of

Mad Marketing 86: The Impact of Artificial Intelligence, Influencer Marketing, and More

Jan 25th, 2016 34m 19s

Hey folks, it's podcast time again, and in this episode of The Mad Marketing Podcast I'll be discussing the following: How Google's Rankbrain and other AI are affecting search results online ...The post Mad Marketing 86: The Impact of Artifici

Mad Marketing #85: Taking Your Video Marketing to the Next Level

Jan 18th, 2016 27m 40s

Hello everyone, it’s Mad Marketing time again, and in this episode of the podcast, we’ll be discussing the following: -The equipment we’ve used at The Sales Lion to take our video marketing to the next level: Good camera ...The post Mad Marke

Mad Marketing 84: Why Content Marketing Isn’t About New, New, New…but Rather, Help, Help, Help

Jan 7th, 2016 29m 34s

Hey everyone, hope your New Year”s was a great one and your 2016 is off to an excellent start ? In this episode of Mad Marketing, we’ll be discussing the following: How getting on the elliptical everyday keeps 100 lbs of weight off my belly eac