Marketing Music Education with Kathleen Heuer

A weekly Education, K-12 and Arts podcast
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Episodes of Marketing Music Education

Scouts Honor: Inside a Marching Brotherhood In this episode, Kathleen’s guest is Mac Smith, the founder of Gigantic Cranium, an independent film production outfit. Along with Tom Tollefsen, Garrick Gonzalez, John “JT” Torrijos and the other mem
On this episode of the Marketing Music Education podcast, I speak with Colonel Jim R. Keene, Master Sergeant Jason Stephens, and Staff Sergeant Heidi Ackerman of The United States Army Field Band. We discuss the group’s mission, where they fit
Glenn Nierman is the current president of the National Association for Music Education. A blog post was published alleging that NAfME CEO Michael Butera made controversial comments about race and diversity at a recent event hosted by the Nation
There has been a stunning turn of events in the world of music education this week, and they concern diversity. The National Association for Music Education has replaced their CEO after allegations of possibly racist statements made at a NEA ev
Read the full article about Jeff Grogan I wrote for the Music for All Orchestra America Newsletter here. Learn more about the Orchestra America National Festival here, and how students can apply to work with Jeff Grogan as a member of the 2017
I first found Dr. John Gallagher and NYSSMA on Twitter a couple of years ago. They linked to something called a “Swiss cheese” press release. I clicked the link and found not only a treasure trove of templates for public relations—all tailored
In this episode, I speak with Greg Scapillato and Keith Ozsvath. They’re the coordinators of the brand new MFA middle school track at the 2016 Music For All Summer Symposium. We’ll talk about how Keith and Greg met and where their careers have
In this episode of the Marketing Music Education podcast, I continue my talk with Richard Crain of the Midwest Clinic. We discuss why marching band is so big in Texas and why it’s so important for band directors to continue to hone their craft,
In this episode of the Marketing Music Education podcast, I talk with Richard Crain of the Midwest Clinic. He gives us an overview of the event, including who should attend and what to expect. We discuss the importance of professional developme
This episode of the Marketing Music Education podcast is the second half of my conversation with Eric Martin of Music for All. Listen to part 1 here. In the second installment, we discuss Music for All’s ticket pricing, and how Eric and his tea
In this episode of the Marketing Music Education podcast, I sat down with Eric Martin of Music for All. He’s one of my favorite people to talk to, and we covered a lot: enough for two episodes! Listen to the second episode here. In this first i
In this episode, I share what I learned from the recent Marketing Music Education listener survey. Plus I talk about the accident at the Foothills Invitational Marching Band Competition on October 3, 2015, at North Iredell High School near Char
This week I continue my conversation with Donna Schwartz of Music Teachers’ Resource Guide. We talk about her two masters degrees and whether she’d do it all again, why she believes music education in our schools is so vulnerable, and her two b
Donna Schwartz of Music Teachers’ Resource Guide joined me for a great, passionate conversation about the importance of music education. In this episode, we cover: How Donna got into music education Why she got out of music education, and how h
Joe Beard of The Marching Podcast joins me on this show, the second in a two-part series. His podcast (which you should go download!) focuses on the marching arts within the world of Historically Black Colleges and Universities. In this episode
Joe Beard of The Marching Podcast joins me on this show, the first in a two-part series. His podcast focuses on the marching arts within the world of Historically Black Colleges and Universities. HBCU bands have their own distinctive show style
This episode explores the importance of wellness for music educators. A continuation of my earlier conversation with him, it seems Gary Doherty still has a few things to left to teach to former student Bruce Faske—and to the rest of us! If you’
GRAMMY Quarterfinalists Tony Mazzocchi Caleb Chapman Baltimore Baltimore Symphony Orchestra OrchKids Marching Illini Sousaphones run 5K   Coming up on the podcast Donna Schwartz of Music Teachers’ Resource Guide Joe Beard of The Marching Podcas
About Laura Blake Laura Blake has been around the marching arts and Indianapolis area school bands since she was 6.  A trumpet player (and cable in percussion), she still plays each week in a community band and occasionally for local community
About Tony Mazzocchi, author of The Music Parents Guide A GRAMMY® nominated music educator, Anthony Mazzocchi has performed as a trombonist with the Los Angeles Philharmonic, New Jersey Symphony, San Diego Symphony, San Diego Opera, Riverside S
  Bless your heart. The Texas Classroom Teachers’ Association TRIED to help celebrate Music In Our Schools month (MIOSM). It just didn’t quite work. Here is the story of the MIOSM Sax Fail of 2015.   The post Whoever was tasked with sourcing th
In this episode of Marketing Music Education, I speak with Tim Hinton. He is one of the hosts of the Marching Roundtable podcast, which I’ve listened to and enjoyed for years. Hi background as an educator is readily apparent, as he schools me a
Gary Doherty is spearheading a conversation that is long overdue, particularly in the field of music education. We were introduced at Midwest Band and Orchestra Clinic by mutual friend Cam Stasa (who gets an associate producer credit for this e
If you want to learn something quickly, practice that thing S-L-O-W-L-Y. Because your brain is like a fresh snowdrift. Obviously. Listen to find out why musicians should practice slowly. Here’s the Lifehacker article that inspired this podcast,
In my travels to Midwest Band and Orchestra Clinic in December, I sat in on a session presented by Christopher Bill, a YouTube artist who recently hit it big with his cover of Pharrell Williams‘ Happy. He agreed to talk with me about his backgr
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