Carolina Guzik
Marketing Tips for Photographers | The Tog Republic PodcastEpisodes
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It’s not a secret that the first quarter of 2024 has been a bit slower than previous years, and if you don’t have data from your own business to compare, this could be very scary.However, this is the name of the game; some years will be better
Friend, today’s episode is an interview I did with my fellow podcaster Bobbie Barbarich.Her show, The Tilt and Shift Podcast, features some amazing and deep conversations with talented photographers, so I recommend you subscribe to her feed.I
Friends, today we have a question from Rachel Mann Photography (I host Q&A’s on my Instagram Channel) and she asked: “Best way to attract your ideal client as a family?”Well, over a decade ago, I was solely a family photographer when I had ju
Friend, if you've been a photographer for over 15 years, you've likely heard the name Jon Canlas at least once. If you shoot film, you've definitely heard his name at least twice ;)I've been a fan of his work since the early stages of my caree
Today’s episode is a bit different, as I've invited a previous client of mine to share her experience booking a photographer for her engagement session.I photographed Dilihana and her fiance, David, in December, a few months after her initial
I published this episode 2 years ago and since we are talking a lot about websites, I'm going to share this with all of you! I hope in 2024 you focus on your site as a major component of your marketing strategy! Enjoy this episode! --ARE YO
Did you know that Instagram now has Channels? If you've been living under a rock and this is news to you, I just want to let you know that I have a Marketing Channel, and you can join for FREE. There, I'm sharing bite-sized marketing tips, and
Friend, the very first impression that prospects get of your business is through your images. Are you showcasing the kind of work that will attract your ideal client?But here lies the catch-22. How can you attract the clients you want if your
Happy 2024! Blogging is back in fashion, and I hope this episode provides you with the encouragement and strategies you need to start using this approach as a fundamental tool in your business. Brianna Parks is an adventure elopement photograp
Gratitude plays a significant role in both my life and business, so here are five ways to show gratitude in the Wedding Industry and Grow Your Business!In this super short episode, but very applicable, I share with you five simple strategies t
Friend, so it's been several months since the release of ChatGPT and since AI is going nowhere we might as well learn how to use it.This chat with Corey Potter from Fuel Your Photos is packed with knowledge, dos and don'ts, and general ideas a
Friend, we all have been there: Overwhelmed, is the reality of running a business, at some point, you will face some things that will overwhelm you, but you need to find a way to reset your nervous system and carry on.Today’s episode is an hon
Friend, Meet the incredibly talented Bobbi Barbarich, an award-winning documentary wedding and family photographer known for her unique perspective on traditions and her ability to find magic in the everyday.In this conversation, we dive into
Friend, as a business owner, I find it valuable to assess where my business stands at the beginning of each quarter. But when it comes to the last quarter, I take a deeper dive. I review the data from the previous months, gathering insights fro
You might be turning people away by engaging in any of these behaviors with your prospects! In this episode, I share a recent interaction I had with a company I wanted to hire and how their customer service left me feeling confused, annoyed, an
Blogging is a tedious task. There, I said it. But it's also a strategy that keeps eyes on my brand, brings new clients to my website, and gets vendors excited about working with me."'If you build it, they'll come" has to be the biggest lie eve
Friend, this episode is about a recent dining experience at a Michelin Star restaurant and some of the subtle things I noticed that can be applied to your photography business. --ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT
Hi Friends, this episode has some juicy Q's like how to use a podcast to market your business. Is Pinterest still relevant? How to connect with vendors online. And what to do if you need to start all over in a new city!This episode was sponso
Friends, for years I posted on Instagram twice a week, but I wanted to challenge myself and also see what kind of impact it would have on my business if I committed to posting weekly.Although the results of this exercise only apply to my busin
Friend, today’s episode is an interview I did for my friend and fellow podcaster Daniel Moyer.In addition to being a fantastic photographer, Daniel is a great podcast host and you can find amazing content on his show. In this episode, Daniel
Friend, meet Pam Kriangkum, a fabulous photographer who after facing some burn out found herself at a crossroads: to continue to photography career, or to let go of what felt comfortable to find a new passion and purpose in life. After feeling
Friends meet the uber-talented Bianca + Kyle Thompson from Oak + Iron this is their 3rd time on the podcast (catch them on episode 30, & episode 74) and today we are chatting about going viral on TikTok and what that meant for their business.
Friends, it’s been a couple of months since the last time I published an episode, and I’m so happy to break the radio silence with this interview with Michelle Gifford.If you don’t know Michelle, let me introduce you! She is a Brand Strategist
This is the current existential question of 2023, to get verified or not to get verified…Meta released a new Instagram verification feature and now it’s available in the USA, New Zealand, and Australia.I asked a lot of questions! I asked fell
Friend, I have been writing blog posts for over a decade, and during the majority of this time, the post was poorly written and obviously had a very low impact on my brand.But a few years ago, after spending all of 2020 working on my website a
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