Deborah Dolce has been with TJX Europe, best known for owner TK Maxx, for 30 years and joined as the ‘off-price’ fashion store launched in the UK. She praises culture and curiosity as being key to her longevity at the business.

This Much I Learned: Tesco and BBH unpack an award-winning agency/client relationship

1 month ago 44m 4s

In the latest episode of Marketing Week’s podcast series Tesco marketing boss Emma Botton and Karen Martin of BBH share the inside story of their partnership.

This Much I Learned: Boots’ CMO Pete Markey on marketing leadership

Dec 18th, 2023 30m 24s

In the latest episode of Marketing Week’s podcast series, Boots’ chief marketing officer and Marketing Week’s Marketer of the Year Pete Markey discusses the importance of being choiceful, his approach to career management, breaking silos and ho

This Much I Learned: ITV’s CMO Jane Stiller on the need for ‘diversity of thought’ in marketing

Dec 5th, 2023 40m 47s

In the latest episode of Marketing Week’s This Much I Learned podcast, ITV’s CMO Jane Stiller talks about what has changed for the better and worse in marketing since she started her career, marketing’s influence in businesses, and the mistakes

This Much I Learned: Domino’s Sarah Barron on the value of consistency when ‘babysitting’ brands

Sep 20th, 2023 40m 20s

In the latest episode of Marketing Week’s podcast series, Domino’s CMO Sarah Barron tells why she doesn’t ‘mess’ with brands and why getting the right capability is essential for building an effective marketing unit.

This Much I Learned: Professor Roger Martin on the importance of challenging received wisdom

Jul 27th, 2023 53m 50s

In this edition of the podcast, Martin, who teaches strategy on Marketing Week's Mini MBA in Business Management, imparts wisdom on everything from what a great leader should be and the role of AI to how marketing and strategy can intersect and

This Much I Learned: Sage’s Cath Keers on how being a ‘nosy northerner’ helped her career

Jun 29th, 2023 32m 5s

In the latest episode of Marketing Week’s podcast series, Sage’s CMO Cath Keers discusses the brand building opportunity in B2B, customer centricity and the AI opportunity.

Marketing Week Meets The CX50: Chris Carter, Specsavers

Jun 20th, 2023 43m 1s

Having recently moved into a role as the group's strategic transformation director, Chris Carter explains how Specsavers matches up the online and offline customer experience across markets, and the different customer personas who shop with the

Marketing Week Meets The CX50: Tamara Strauss, Premier Inn

May 4th, 2023 45m 13s

The hotel brand's global customer director tells Marketing Week how commercial, technology and operational teams align to ensure the customer is at the heart of every decision.

This Much I Learned: The DNA of Guinness and why that matters in 2023

May 3rd, 2023 43m 51s

Guinness is on a roll, with sales on the up and a recent claim to be UK's favourite pint. In this latest episode of This Much I Learned, two of architects of that success, Grainne Wafer and Neil Shah, discuss how the brand's past informs the pr

Marketing Week Meets The CX50: Rachel Kerrone, Starling Bank

Mar 30th, 2023 34m 44s

The challenger bank's director of brand and marketing tells Marketing Week how important customer experience was when building the brand from scratch, and why doing right by customers is a competitive advantage when times are tough.

This Much I Learned: TUI's marketing team on the key to its success

Mar 23rd, 2023 28m 7s

In the latest episode of Marketing Week’s podcast series, TUI's CMO Katie McAlister and global brand and content director, Toby Horry, share what it takes to develop an award-winning marketing team.

This Much I've Learned: Les Binet and Peter Field on 10 years of the Long and Short of It

Mar 19th, 2023 53m 58s

In the latest episode of Marketing Week’s podcast series, effectiveness experts Les Binet and Peter Field reflect on the impact of their book The Long and Short of It as it celebrates its 10th anniversary, its legacy and what’s next.

This Much I Learned: Mums in Marketing’s Claire Ferreira on never ‘levelling down’

Feb 10th, 2023 37m 52s

In the latest episode of Marketing Week’s podcast series, Mums in Marketing founder Claire Ferreira discusses the digital confidence gap, how to address imposter syndrome and why female marketers should never revise their aspirations.

Marketing Week Meets The CX50: Kim Faura, Checkatrade

Dec 16th, 2022 33m 42s

Checkatrade's chief product officer Kim Faura explains how the brand serves both consumers and trade customers, and discusses his previous experience at Giffgaff.

This Much I Learned: Bob Hoffman on marketers' indifference to ad fraud

Nov 8th, 2022 35m 46s

In the latest episode of Marketing Week’s podcast series, Bob Hoffman, bestselling author and the man behind the Ad Contrarian blog, claims marketers “don’t really care” about ad fraud and its impact on society in this wide ranging interview.

This Much I Learned: The Marketoonist on 20 years with an accidental alter ego

Oct 27th, 2022 37m 27s

In the latest episode of Marketing Week’s podcast series, Tom Fishburne discusses the origin story of the Marketoonist, the birth of his artistic alter ego and why humour is an untapped opportunity for brands.

This Much I Learned: Diageo’s Chris Goddard on the rewards of longevity

Oct 13th, 2022 19m 48s

In the latest episode of Marketing Week’s podcast series, Johnnie Walker global marketing director Chris Goddard discusses his 18-year career at Diageo, why taking parental leave was a lifechanging decision and the value of cultural curiosity.

This Much I Learned: How to break the 'social class taboo'

Sep 13th, 2022 26m 13s

In the latest episode of Marketing Week’s podcast series, M&S Food’s Sharry Cramond and Lucky Generals founder Andy Nairn discuss why now is the time to address the taboos surrounding social class and ask what marketers are doing to take accoun

Marketing Week Meets the CX50: Anna Greene, VP of brand, Gousto

Sep 5th, 2022 44m 36s

Gousto's VP of brand, who has appeared in each of the past three CX50 lists, discusses the evolution of customer experience, and how Gousto has focused on serving customers' needs in its core UK market to differentiate from competitors.

This Much I Learned: Giffgaff's Sophie Wheater on dealing with the career impact of cancer

Jul 21st, 2022 45m 45s

In the latest episode of Marketing Week’s podcast series, Giffgaff's CMO shares the story of her cancer diagnosis and outlines the change she wants to see to support people suffering from long-term illness.

This Much I Learned: Nike's Greg Hoffman on creative leadership

Jun 27th, 2022 26m 36s

In the latest episode of Marketing Week’s podcast series, former Nike CMO Greg Hoffman discusses the origins of 2018’s ‘Dream Crazy’, the secrets of brand identity excellence and why restrictions can be joyful.

Marketing Week Meets the CX50: Sophie Wheater, CMO, Giffgaff

Jun 7th, 2022 33m 38s

In the five years of the CX50 list, customer expectations have grown and evolved. As the top marketer at the quintessential challenger brand of UK mobile networks, Giffgaff's Sophie Wheater discusses the biggest and most important shifts she ha

This Much I've Learned: P&G on career development

May 31st, 2022 23m 50s

In the latest episode of Marketing Week's This Much I Learned podcast, we speak to two Procter & Gamble marketers at different stages of their career who have both benefitted from a culture of continual learning and the constant exchange of ide

This Much I Learned: What3Words on breaking into popular culture

May 3rd, 2022 16m 52s

In the latest episode of Marketing Week’s podcast series, What3Words CMO Giles Rhys Jones discusses the importance of global nuance, building a team from scratch and his mission to help the brand secure its place in popular culture.