Connecting with Students & Families Using Instagram with Vivien Valenzuela Mallick
Connecting with Students & Families Using Instagram with Vivien Valenzuela Mallick
Connecting with Students & Families Using Instagram with Vivien Valenzuela Mallick
Sharing a “day in the life” of a typical student was Vivien’s original goal of the Instagram page, and now she accomplishes so much more! Learn the secrets that Vivien uses to connect with students and families that come from 45 states and 54 countries.
IN THIS EPISODE, VIVIEN INSPIRES US WITH:
- How she built an Instagram following of over 5,200 over the last 5 years
- Strategies she uses to show current and prospective students what life is like on campus
- Easy ways to use IG Stories to interact with students (because they won’t call or email, but they’ll ask questions on social media)
- Storytelling methods that showcase staff as real people
SPECIAL GUEST
Vivien Valenzuela Mallick
Director of Admission Operations
Phillips Academy (Andover) - Andover, MA
Follow Vivien on Instagram: @andoveradmissions
Vivien on Twitter: @Admissions01810
School Website: https://www.andover.edu/
Facebook: https://www.facebook.com/phillipsacademy/
Twitter: https://twitter.com/phillipsacademy
Instagram: https://www.instagram.com/phillipsacademy/
YouTube: https://www.youtube.com/user/PhillipsAndover
LinkedIn: https://www.linkedin.com/school/phillips-academy/
SmugMug: https://phillipsacademy.smugmug.com/
USEFUL INFORMATION
- Gratitude highlight - showcasing the responses from her story question
- Meet the Admission team - example post of former USA Hockey Team Member
- Campus Tour using Instagram Stories
MORE RESOURCES
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From The Podcast
Mastering Social Media for Schools
Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!Join Podchaser to...
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