Five examples about clever Customer Acquisition (Cost) Strategies1. The Happy Meal2. AOL Discs3. HoTMaiL4. Netflix Coupons5. Zillow vs Expediasorry for the previous episode's audio

The physical to digital trend

Apr 19th, 2021 11m 41s

The transition from physical to digital is currently happening, this episode looks at examples so far, and tries to raise an awareness for noticing things in the future.Digital is not better than physical, but digital does improve things relat

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Mike's Notes (Trailer)

JTBD by MIKE

Oct 17th, 2019 21m 40s

A cross-post from another project, POV40IQ. A long piece about stakeholders. From letter writers like Buffett to leaders like Mattis to creators like Soderbergh, to coaches like Wooden, successful leaders are supported by aligned stakeholders.

Deciding like Disney, and Bob Iger

Oct 14th, 2019 25m 56s

A collection of ideas from Iger's book, The Ride of a Lifetime https://amzn.to/2Vv9WEh

Basketball and Range

Sep 28th, 2019 20m 51s

This episode will riff on ideas from the Zach Lowe interview with David Epstein and his new book, Range.

Gladwell and Simmons talk Decisions

Sep 18th, 2019 32m

An aggregation of the decision-making points from the September 2019 episode between Bill Simmons and Malcolm Gladwell. Touches on AI, medicine, NFL, Tom Wolfe, Jim Chanos, Amanda Knox, Scott Kupor, Kawhi Leonard, Bill Belichick's defense and R

Outsiders, Insiders, Newspapers

Sep 14th, 2019 25m 50s

This track is from an experiment at POV40IQ.substack.com IF something changes from this feed, I'll let you know.

5 Ideas around Good Ideas

Sep 3rd, 2019 21m 24s

An episode from a new experiment. Follow along at POV40IQ.Substack.com

P's and Q's with Aaron Watson

Aug 15th, 2019 50m 13s

P's and Q's with Aaron Watson by MIKE

3 building blocks from Martin Lindstrom

Jun 11th, 2019 24m 38s

#126Links and more at: http://thewaiterspad.com/2019/06/11/martin-lindstrom

Colgan the cop doesn't make a lot of stops

May 22nd, 2019 20m 42s

#125Notes from Stevyn Colgan's book, Why did the Policeman Cross the Road?http://thewaiterspad.com/2019/05/22/stevyn-colgan

Alex Rampell on homes, money, CAC and channels

May 8th, 2019 23m 55s

full notes and links at https://thewaiterspad.compodcast episode #124

Adventures with Amazon

May 1st, 2019 31m 57s

http://thewaiterspad.com/2019/05/01/adventures-with-amazonWhat should businesses adjacent to Amazon do?

5 good ideas from Tom F Goodwin

Apr 23rd, 2019 17m 53s

Notes and more |||Vhttp://thewaiterspad.com/2019/04/23/tom-goodwin

This Terry Knows

Apr 16th, 2019 22m 20s

Full notes at http://THeWaitERspad.comInspired by Terry O'Reilly's book, https://amzn.to/2D3f628

Restaurants, smothered and covered

Mar 21st, 2019 42m 57s

Restaurants are difficult businesses and we study them because of that.notes at http://thewaiterspad.com/2019/03/21/restaurants

The Jordan of Businesses: Platforms

Mar 11th, 2019 17m 26s

Looking at ideas from Jeff Jordan of a16z, eBay, and Reel.com and what makes a good network effect businesses, how to grow users, and being different. Episodes notes at http://thewaiterspad.com

Neumann Notes

Mar 4th, 2019 14m 28s

More from NYC VC Jerry Neumann: http://thewaiterspad.com/2019/03/04/jerry-neumann

Domino's And Doyle

Jan 30th, 2019 23m 48s

What did Patrick Doyle do at Domino's? He changed the culture, changed the pizza, changed the brand (kinda), and change the direction. How? ⤵http://thewaiterspad.com/2019/01/30/patrick-doyle