In this episode of the MSME Growth Hub Podcast, we explore the Do’s and Don’ts of Scaling a Business and Expanding into New Markets. Scaling is an exciting but challenging phase, and many MSMEs struggle due to lack of planning, weak financial structures, and operational inefficiencies.We break down the essential do’s,... more
In this episode of the MSME Growth Hub Podcast, we break down a step-by-step guide to building a brand identity that stays top of mind. Branding is more than visuals—it’s about creating a strong presence that resonates with your audience. We cover seven essential steps, including defining your brand purpose, crafting a... more
In this episode of MSME Growth Hub Podcast, I share my personal experiences and lessons learned about crafting business plans that work. From the importance of clarity and research to the need for flexibility and execution, this episode provides actionable insights for building a plan that aligns with your vision and d... more
In this episode of MSME Growth Hub Podcast, we uncover the three secrets to sustaining 2X growth year after year. These include maximizing customer lifetime value (CLV) through retention and upselling, investing in scalable processes and automation, and leveraging data-driven decision-making to refine strategies. With ... more
In this episode of MSME Growth Hub Podcast, we tackle common myths about scaling a business, such as “scaling is all about growing revenue” or “what worked before will work again.” Through real-world insights and actionable tips, we reveal the truths behind these misconceptions and share strategies that actually work f... more
In this episode of MSME Growth Hub Podcast, we highlight the most common sales process mistakes MSMEs make, from failing to understand customer needs and neglecting follow-ups to overpromising and ignoring feedback. These mistakes not only hinder sales performance but also damage your brand’s reputation.With practical... more
In this episode of MSME Growth Hub Podcast, we delve into the 4-step sales process that high-performing MSMEs use to streamline their operations and maximize results. The framework focuses on lead qualification, ensuring you pursue the right prospects; discovery, where you identify customer needs through meaningful co... more
In this episode of MSME Growth Hub podcast, we provide top tips for crafting a foolproof business plan that drives success. From defining your vision and target market to creating financial projections and execution strategies, we break down the essential components of an effective plan.With real-world examples and ac... more
In this episode of MSME Growth Hub Podcast, we uncover the harsh truths behind slow business growth and inconsistent revenue. From vague strategies and reliance on single revenue streams to inefficiencies and neglecting customer retention, these barriers can hold your business back.Through real-world examples and acti... more
In this 5-minute special announcement episode, host Abanibhusan Bera, founder of MSME Growth Hub, shares exciting news about the rebranding of the podcast from ‘EmpowerBiz: MSME Growth Mindset’ to ‘MSME Growth Hub Podcast’. Discover the vision behind this transformation, the enhanced focus on actionable strategies, and... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore the growth mindset required for scaling into new markets. Expanding a business isn’t just about strategies—it’s about cultivating the right mental framework to navigate challenges, adapt to new environments, and learn from setbacks.We discuss three pillars... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore how to build a brand identity that resonates with your audience. From defining your core values and understanding your target audience to creating a memorable visual identity and delivering consistent customer experiences, we cover the essential building bl... more
In this episode of EmpowerBiz: MSME Growth Mindset, we take a humorous yet insightful look at inefficient sales processes through the lens of memes. From the frustration of endless follow-ups to the challenges of chasing unqualified leads, these memes don’t just make you laugh—they highlight real inefficiencies your te... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore the power of affirmations to stay motivated while crafting your business plan. From defining your vision and conducting market research to overcoming challenges and staying focused on the big picture, affirmations provide a powerful tool for maintaining pos... more
In this episode of EmpowerBiz: MSME Growth Mindset, we debunk the myths perpetuated by Instagram-worthy quotes about business growth. From promises of overnight success to the glorification of hustle culture, we explore why these ideas often don’t align with reality.The episode dives into practical strategies for tack... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore the expectations vs reality of scaling your business. While many entrepreneurs expect immediate revenue growth and seamless expansion, the reality often involves delays, unforeseen challenges, and the need for adaptability.Through real-world insights and a... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore the branding trends MSMEs should embrace in 2025 to build a strong and memorable identity. From hyper-personalization and interactive storytelling to purpose-driven branding and micro-influencer collaborations, these trends provide actionable strategies for... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore the beliefs that shape successful sales teams and how they directly impact the efficiency of your sales process. From believing in the value you deliver to prioritizing relationships and embracing continuous improvement, the right beliefs drive proactive be... more
In this episode of EmpowerBiz: MSME Growth Mindset, we go behind the scenes to uncover the essential components of a business plan that drives results. From crafting an impactful executive summary to detailing your market analysis, operations, and financial projections, each section plays a crucial role in guiding your... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore key statistics that reveal patterns behind business success. From the importance of formal business planning (16% higher success rates) to the profitability of customer retention (60–70% likelihood of selling to existing customers), the numbers highlight wh... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore the latest research on what works best for scaling MSMEs. From process automation and strategic partnerships to employee upskilling and digital marketing, the findings provide actionable insights for sustainable growth.We highlight real-world examples, suc... more
In this episode of EmpowerBiz: MSME Growth Mindset, we share the hypothetical yet inspiring story of EcoCraft Solutions, a mid-sized MSME that created an iconic brand in the eco-friendly packaging industry. Through clear vision, consistent branding, exceptional customer service, and strategic use of technology, EcoCraf... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore the key parameters for optimizing your sales process. From lead qualification and funnel efficiency to customer touchpoints and sales team productivity, each parameter plays a vital role in improving conversion rates and reducing deal cycle time.With real... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore the contrasting journeys of Entrepreneur A, the Visionary with a Plan, and Entrepreneur B, the Dreamer Without One. Both start their businesses in the same industry with equal passion, but their outcomes couldn’t be more different.Entrepreneur A succeeds ... more
In this episode of EmpowerBiz: MSME Growth Mindset, we explore the essential questions MSME entrepreneurs must ask before implementing a growth strategy. From defining your goals and evaluating scalability to understanding your audience and identifying risks, these questions serve as a self-assessment guide to ensure y... more