In today's episode we're joined by Hernan Lopez, Founder and CEO of Wondery, to talk about "Your Brain on Podcasts"—a study produced in collaboration with Mindshare's Neurolab. We discuss what the science shows about the attentiveness and emotional engagement of podcast listeners compared to other mediums, and what it means for podcast advertising's ROI.

Subscribe to get more episodes of On the Mic delivered right to your podcast feed. And if you have a moment, we'd love for you to leave a review letting us know what you think of the show!

For more information about Ad Results Media, go to adresultsmedia.com.

Hosted on Acast. See acast.com/privacy for more information.