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Gambling on Innovation: How to Be Productively Wrong with Luis Perez-Breva of IMT

Gambling on Innovation: How to Be Productively Wrong with Luis Perez-Breva of IMT

Released Monday, 27th April 2020
Good episode? Give it some love!
Gambling on Innovation: How to Be Productively Wrong with Luis Perez-Breva of IMT

Gambling on Innovation: How to Be Productively Wrong with Luis Perez-Breva of IMT

Gambling on Innovation: How to Be Productively Wrong with Luis Perez-Breva of IMT

Gambling on Innovation: How to Be Productively Wrong with Luis Perez-Breva of IMT

Monday, 27th April 2020
Good episode? Give it some love!
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In this episode, we are joined by Luis Perez-Breva, a lecturer and research scientist at MIT’s School of Engineering and the Director of MIT’s Innovation Teams Program. Luis has extensive experience in both innovation practice - via his involvement in multiple startups - and innovation research - through his academic work.  

We are talking about his first book, Innovating: A Doer’s Manifesto for Starting from a Hunch, Prototyping Problems, Scaling Up, and Learning to Be Productively Wrong.

What Was Covered

  • Why Luis sees following “innovation recipes” is inherently wasteful and essentially high stakes gambling
  • How the best innovators both prepare for scale at each stage and excel at applying their “parts” to identified problems
  • How a corporation’s existing products and services give it an innovation advantage over startups

Key Takeaways and Learnings

  • Luis’s tried and tested method, anticipating failure at each ‘scale’, which can help innovators to prepare and solve as many foreseeable faults as possible - what he calls being “productively wrong” as a way to avoid “failing predictively”
  • How to use linear processes to improve the non-linear process of building innovation
  • Innovating the skillset; how companies learn and repurpose what they do today to provide entirely different products in the future

Links and Resources Mentioned in This Podcast

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