Maple Syrup is an abundant and sustainable crop, and the New York’s maple industry is vibrant and growing. While maple syrup is a product rooted in tradition, it is also an incubator for innovation. Today’s producers are finding new ways to market their product not only within their communities and state, but also in international markets. While pure maple syrup will always be popular, value-added products are continually being developed to engage new maple consumers. Today you can find everything from coffee beans roasted in maple, to mustards, savory seasonings, and hard candies.

In this episode you will meet Jake Moser of Moser’s Maple, where he talks about sugaring with his three brothers, and how their operation has changed since taking over the operation from their father. To learn more about Moser’s Maple and follow along with the upcoming maple season, you can find them on Facebook (www.facebook.com/mosersmaple) and Instagram (www.instagram.com/mosersmaple).

You will also meet George Rogers and Kitty Eldridge of the Malone Middle School 8th grade STEAM Team. It takes guts and belief in your colleagues and students to be so immersive into a project-based learning experience. All classes stop for weeks for their students while they hire them into the Grit Untapped maple business. As each teacher facilitates a different department, from data collection to art to social media and the boiling crew and more, the students take ownership in strategy, process, and work collaboratively for their end goal – making and selling their own maple syrup. Follow along with their journey by following their brand, Grit Untapped, in this upcoming maple season. You can find them on Facebook (www.facebook.com/grituntapped) and Instagram (www.instagram.com/grituntapped).

Show Credits:Hosted by Katie Carpenter.Sound editing by Chrissy Rhodes.Thank you to our guests Jake Moser, George Rogers, and Kitty Eldridge.

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