Culture is more than just a nice to have. It can be the difference between keeping your workforce and making sure they hold each other accountable to do the job the right way. In this episode, we talk about how to hire and manage for culture, and how you’ll know it’s working.Guest: John MacFarland https://www.macfarl... more
In this episode, we talk about how to use Direct Mail to generate leads. Although it may seem old school, Direct Mail as a marketing channel is still surprisingly effective, especially for home-based services. Our guest is Brandon Pierpont, the founder of Painter Marketing Pros and author of the APC magazine column: “P... more
Combining companies can be tricky. You have to somehow mesh different tech stacks and culture. Done right, the whole is greater than the sum of its parts. Done wrong, and you have a chaotic mess that could bankrupt both businesses. In this podcast, we talk to two contractors in the midst of a merger, to hear what they’... more
Commercial projects are a whole different beast than residential. They are longer – months, not days – and often require an enhanced degree of professionalism. If you are a painting contractor who does both residential and commercial, you might even need to hire two separate teams or at least estimators. In this podcas... more
Hispanics are the fastest growing demographic in the painting trade. Juan Vasquez of Illusions, Inc., brings the Hispanic perspective and offers advice on how to handle hiring and management. Juan also talks about the upcoming PCA En Español as well as the newly released APC En Español.
If you're struggling to gain traction in your business, listen to Michal Cheney of No Drip Painting. Her secret sauce of kindness and confidence empowers her to create a painting company that reflects her ideals. And she's sharing her experience through the PCA's popular Women in Paint event.Sponsored: by BEHR & HYDE... more
Reviews have a huge impact on your business. Five-star writeups are a big boost! But a few negative reviews can be ruinous. Chris Kiefer of Boolean explains the art of generating great reviews from your customers. (Plus: Andrew’s just had dental work, and his face is, well…half frozen?)Sponsored by: BEHR & HYDE
3M™ makes a lot of useful products for contract painters. In this sponsored podcast, we get tips from three 3M™ experts on how to best utilize a variety of products, including respirators, sanding equipment, and tapes.
What’s the difference between marketing and branding? In this podcast with Lacie Ilsley, president and owner of Ai Painting Plus, we explore how to manage your brand. Lacie talks about all the channels to express your brand – from social media to radio jingles – with examples of success from companies who have mastered... more
Two painting contractors from Michigan, each with very different opinions on the issue of subcontractors. John MacFarland makes the case that hiring W-2 workers is the best way to build a solid company culture. Brad Ellison says subcontractors were key to rapidly scaling his company. There are no losers in this clash o... more
Proper priming leads to the best finish. In this sponsored podcast, we talk to Zinsser’s Director of Brand Marketing, Frank Glowacki, and Director of Product Management for Architectural Coatings, Nate Hardy. They talk about spraying primer, sanding between primer coats, what every pro painter needs to know about prime... more
The APC Team joins Paint Radio to talk about the annual 2024 TOP JOB Awards! For more information and to enter for a chance to win a TOP JOB! Hurry for a limited time only!Coupon Code: top-job-2024-early-birdClick here: https://nc2d3i8i8m.mirabelpages.com/top-job_7749Website: https://www.paintmag.com
Have you heard of Romabio Paints yet? Hear contractors Nicholas Jordan and Ever Morales discuss these Italian mineral-based paints, interior & exterior lime washes, breathable exterior masonry coatings, venetian glaze, lime slurry…products used in Europe for hundreds of years.Sponsored by Romabio Paints
Our Operating series continues with a fascinating discussion about running a business with 40+ employees. Management structure, guiding growth, the role of family...tremendous insights from Craig Bundren, Gina Koert and Ian Siegner.
Here's 2 of the 62 ideas in this podcast: Contractors should strongly consider hiring a marketing agency when they reach $500k. Your return on ad spend should be 20x-30x. That's a tasty sample of Andrew's discussion with Austin Houser of Base Coat Marketing!Sponsored by Hyde and Behr
You think you know surface prep. But do you know it like a 3M Product Engineer does? No you don't! So listen in as Andrew enjoys a lively chat with know-it-alls from 3M, as well as clever contractors Mike Chavez and Chad Turpen.
Call it whatever you want -- mindfulness, mindset, emotional intelligence, the warm fuzzies -- but a few improvements in your self-awareness will pay immediate dividends with employee management. Andrew gets deep with Art Snarzyk of InnerView Advisors.
Hear how one contractor keeps better track of workflow and crews...without visiting the job sites. Andrew chats with Dan Zupancic to learn how Dreamscape Painting keeps work flowing with detailed, app-generated work orders and all crew communications occur on Slack. Learn more about this slick system!Sponsored by Be... more
Andrew chats with two experts from KILZ about the newest capabilities of primers - limits of universal primers, where oil is still needed, and further advances in water-based primers. We even discuss the mythical unicorn primer with Tom McEvoy and Greg Williams.Sponsored by KILZ
Danny Kerr from Breakthrough Academy joins us to talk hiring! Struggling to find good people? Struggling to find people who stay? Kerr talksus through building a system that helps you to find the right people for the jobs that you are trying to fill.
Brian Nolan from Nolan Consulting is back. We are talking about exercises that help you build your “mental muscle.” Why do you want to work that muscle? Because it can help you face the difficult challenges that abound in life. Join us to learn some tips that will help you “work the problem” when things go sideways.... more
Imagine the stories an Australian contractor with 1,300 painters could tell! No need to imagine, because they're all right here in our podcast. Gerard Higgins of Higgins Painting discusses his "no d**khead policy," why the U.S. is so far ahead on spraying, and his surprise there aren't more national contractors here. A... more
Backlog drying up? Looking for a some new leads? Carl Utter from Contractor Growth Strategy gives us a few ideas about how to find and entice new customers. Definitely a few surprises on this podcast: knock, knock.
We’re trying something a little bit different this week. Leadership lessons can come from anywhere. For me, some of the most impactful lessons I learned were through my dog and dog trainer. In the interest of sharing this experience, we talk with Alex Canby about the core elements that create a leader dogs WANT to fol... more
We discuss some of the highlights of our March issue that focused on Women in Paint. Corrie Leister and Carina MacDonald discuss their experiences as women business owners and painters. Sponsored by Estimate Rocket