A conversation about pioneering a business category, help from Alicia Keys and mental health. Linktree CEO Alex Zaccaria is the guest on this episode of People Building Businesses.

Host Jason Lim and Alex talk about the origins of Linktree, gaining over 2 million users while it was a side hustle, a turning point involving Alicia Keys, the myth of growth hacking, dealing with copycats, new products, mental health, burnout, the future of work post-COVID and more.

The podcast was produced, shot and edited by Joe Harrington.

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