In this final regular episode of This Old Marketing, Robert and Joe discuss which company will buy Fox, and whether Apple will ever buy Disney. Something is increasingly disturbing about web content, while media companies rush into the agency services business. Rants and raves include net neutrality and audio content. The final TOM example: This Old Marketing.
This week's story links:
QUICK HITS
Why Comcast Verizon and Disney Should And Shouldn’t Try to Acquire Fox
http://www.adweek.com/tv-video/why-comcast-verizon-and-disney-should-and-shouldnt-try-to-acquire-fox/
Something Is Wrong On The Internet
https://medium.com/@jamesbridle/something-is-wrong-on-the-internet-c39c471271d2
IN DEPTH
Holiday Cards and House Ads - The Role of Publishers Content Studios Is Ever Expanding
https://digiday.com/media/holiday-cards-house-ads-role-publishers-content-studios-ever-expanding/
SHOW SPONSOR - STORYBLOCKS
Go to http://storyblocks.com/cmi to get all the stock images, video, and audio you can imagine for $149.
RANTS AND RAVES
https://medium.com/the-mission/the-best-sales-pitch-ive-seen-all-year-7fa92afaa248 http://www.chicagotribune.com/lifestyles/books/ct-books-straight-to-audio-1112-story.html
TOM - This Old Marketing
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