Posting about your podcast on social media without posting ONLY about your podcast can be exhausting. I can't fix that, but I can give you 10 questions to ask yourself that make for great social post ideas. 

#podcasting

Putting words into print or performing solo in front of a camera are necessary social media skills. But neither often comes naturally to podcasters who are most comfortable behind a microphone.

Still, social media is part of the game podcasters play. And we know we can't get by just posting a link to our latest episode and thinking we've covered all our social media bases. 

Yet that damned blank text field or panic-inspiring selfie view that signals the start of a social media post haunts many podcasters. So here are ten quick questions to ask yourself the next time it happens to you:

1. Did someone recently leave you inspired with a new episode idea? 

No need to wait for the final episode to publish. Share and tag that person!

2. Did you recently record a fantastic interview? 

Again—tag 'em and share it! Next time, as soon as you end the recording session.

3. Has anything changed in your podcast tech stack? 

Some in your social circles will find this interesting enough to see what's new.

4. Did you recently schedule an episode? 

Let your audience know you've just scheduled a fantastic episode, even if it won't come out for days or weeks.

5. Have you learned something new? 

If you picked up a new trick or technique you're excited about putting into place on your podcast—share that!  

6. Did you just sculpt the most fantastic bit of sound?

Take a screenshot of your DAW and use it as the background of an audiogram showcasing your mad skillz. 

7. Have you made any personnel changes?

Tag your new hires or your new outsourced vendors and tell your audience why you're excited.

8. Have you been noodling on writing an article?

All of today's social media properties allow for long-form content. 

9. Are you frustrated, scared, or facing yet another existential crisis?

Open up and be vulnerable about that reality. That sort of honesty is almost always repaid with an outpouring of support.

10. What's happening?

If all else fails, post about your life. No, not every single thing about your life is something that should be posted on social media. But at the same time, not everything you post on social should be about your podcast.

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Podcast Pontificationsis a production of Simpler Media. New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about.

It's created and hosted by Evo Terra. Follow him on Twitter for more podcasting insights as they come. Allie Press assists with the production and transcription of the show.

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