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Erik K. Johnson
Podcast Talent CoachEpisodes
Erik K. Johnson
Podcast Talent Coach
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CONTENT ISN'T KING It is often said that content is King. That isn't necessarily true. Content by itself won't gain you an audience. Content isn't King. Great content is King. Anybody can copy information. Your content needs to be infused with
PEOPLE STAY FOR YOUR PERSONALITY People come for your content. They stay because of your personality. We have heard it so often. People do business with those they know, like and trust. It's all about building rapport. People like you and fall
When it comes to growing your podcast and building your business, a joint venture partnership is a powerful way to find success. Many people view a JV partnership in a very simplistic way. The most common JV partnership is an agreement to promo
Your great content will only get you so far. You need to master marketing in order to succeed. It's not just marketing your business. You also need to grow your podcast with powerful marketing. It all works as a system. I recently spoke with a
CREATING PODCAST MONEY Many podcasters want to create a profit from their podcast. However, most lack a strategy to generate revenue and grow their business. NO PROFIT FROM MY COURSE When I created my first product for Podcast Talent Coach, it
Have you had little success finding new listeners and growing your podcast downloads? You aren't alone. THE CHALLENGE WITH DOWNLOADS I recently sent an email to my tribe asking about the biggest challenge most podcasters face. Podcasters like y
OVERCOMING YOUR CHALLENGE What is your biggest challenge? I asked that recently to podcasters on my email list. On this episode, I'll help you through a few of them. DO THE WORK Whatever your challenge, do the little work daily to build your fo
CREATING A POWERFUL PODCAST MESSAGE Your message can be powerful when you clearly understand whom you're targeting. A message designed for everyone reaches no one. MIXED MESSAGE I was on a podcast strategy call with two nurses the other day. Th
WHY DO YOU WANT TO GROW YOUR PODCAST? If you're like most podcasters, one of your biggest challenges you want to overcome is how to grow your podcast. I hear it often. Today, I want to help you dive deep into audience growth. IMPORTANT LINKS He
HOW DO I GROW MY PODCAST? When it comes to growing our podcast, I get many questions about podcast promotion. How do we get in front of new listeners and invite them into our show? On this episode, we'll answer a variety of questions about podc
When coaches come to me for assistance, one of the most common challenges is making money with their podcast. Most are using their show incorrectly and spending time in the wrong places with the wrong activities. There is a misconception about
LOVE THY NEIGHBOR WITH BETTER RELATIONSHIPS I have a vision to help us love thy neighbor. We need more relationships in our lives. And our podcasts can help us do exactly that. PERSPECTIVE It is funny how our attitude changes when we realize we
HOW TO WRITE A BOOK Are you ready to turn your podcast into a book? 6 REASONS TO WRITE A BOOK Each week you work hard to spread your message and share your vision. If you produce an episode a week, you'll have 50 episodes in just under a year.
MONETIZE WITH A MASTERMIND Creating a mastermind is a great way to monetize your podcast. It is easy to wonder why people would pay to be in a mastermind. When you can bring a group of people together to stir the power of a mastermind, it is we
THE POWER OF PODCASTING IS BUILDING COMMUNITY When it comes to building community, there is nothing more powerful than your podcast. We often talk that people do business with those they know, like and trust. It's all about building community a
Tech makes so many things easier in our lives. Unfortunately, it is killing your business. Tech may make it easier for customers to buy. But, it's making it more difficult for you to sell. THE SERVICE STATION Jim Pendergast lived 6 houses up th
AFFILIATE PROMOTION THE LEGAL WAY We often talk about growing our audience, monetizing our show, and creating better content. But as podcasters and coaches, we don't often think about ensuring we are doing it all in a legal way. Talking about t
THE TOP SIX EPISODES OF 2023 It has been an amazing year at Podcast Talent Coach. On this episode, I want to share with you the best of 2023. These are the top six most downloaded episodes of 2023. DECREASED DOWNLOADS Have you seen a decrease i
What we tell ourselves is often more powerful than what actually happens to us. Our mindset is a critical factor when it comes to determining our success. (Get her guide Unlocking the Power of Podcasting to master your mindset at http://merrijo
PROMOTE YOU VS PROMOTE YOUR GUEST When interviewing others on your podcast, it can become difficult to tell your story and promote your business. On this episode, we discuss 3 ways to monetize your podcast interviews. CHALLENGE WITH INTERVIEWS
SPEAKING TO ATTRACT YOUR IDEAL CLIENTS If you want to get in front of new listeners, speaking is a powerful way to spread your message. MY SPEAKING FIRST It was a thrill the first time I was in front of a big crowd, because I wasn't on stage by
ARE BIGGER DOWNLOADS THE RIGHT QUESTION? There was a post in a podcasting Facebook group the other day wondering why they don't have bigger downloads. The download challenge hits all of us. So, let's overcome that struggle. The post said, "We h
When it comes to producing your podcast and running your coaching business, there are many ways to save time in your week. But there is nothing better than grouping tasks that allow you to work in your zone of genius. 3 WAYS TO SAVE TIME There
Your podcast gives you great opportunities to create multiple streams of income. The show is like the gateway for your clients to enter your world. After they enter, help them solve their problems with a specific stream of income. Dan Miller of
To make more sales with your podcast, you need to identify the correct prospect. Rather than attracting everyone to your podcast, attract your ideal clients. Your ideal clients need to have four characteristics. PAIN First, they need to have a
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