PT009: How We Design Products with Josh Lederer

Released Wednesday, 18th February 2015
Good episode? Give it some love!
Designing a new product requires a very particular set of skills... skills that we did not have, so we found an industrial designer to help us. In this episode, you'll hear how to find and work with an industrial designer. Fred and Jeremy interview Josh Lederer, industrial designer for Tortuga Backpacks, and he gives insight into how he helps companies like ours to manufacture products.

In This Episode

  • 03:04 Tortuga Updates: Blog E-book

  • 05:15 Meet our industrial designer: Josh Lederer

  • 06:38 What an industrial designer does

  • 08:11 How to become an industrial designer

  • 11:48 Finding a good consultant

  • 13:40 Building an effective client/consultant relationship

  • 16:20 Unique perspective: What you need for product design

  • 19:34 How we found Josh

  • 20:26 Advice from Josh: The best way to find a designer

  • 29:25 What to bring to the table when meeting with your consultant

  • 31:03 Visual communication

  • 32:52 How we developed the Tortuga Air with Josh

  • 37:40 Daypack concerns/challenges

  • 39:54 Do research on your competition

  • 42:02 How to contact Josh

  • 44:26 Word to the Wise

People On This Episode

Links from This Episode

Word to the Wise

  • Jeremy: Waking up really early - the key to a more productive day and finishing your work by the time others are getting started

  • Fred: Slack - simple method of intra-team chat; has giphy capabilities to make chat more exciting/unpredictable, and even has chat communities like

Win a $100 Tortuga Backpacks Gift Card

Every month we give away a $100 gift card to someone who subscribes to and reviews the podcast. Subscriptions, ratings, and reviews are helpful for getting the show ranked and discovered by other travelers. We appreciate your help spreading the word about Power Trip.

  1. Subscribe via iTunes, Stitcher, or your podcatcher of choice with our RSS feed.

  2. Leave a review in iTunes.

  3. Fill out this form after you've done both for a chance to win a gift card.

Feedback and Questions

If you have any feedback about the show or questions for us to answer on the air, email: podcast at tortuga backpacks dotcom.

Who's On This Episode

View All
Add Creators
What People Are Saying
This episode hasn't been reviewed yet. You can add a review to show others what you thought.

Mentioned In These Lists

There are no lists that include "PT009: How We Design Products with Josh Lederer". You can add this episode to a new or existing list.
Rate Episode
Episode Details
50m 3s

Episode Tags