You've heard us mention our daypack, right? Well, we've just kicked off the pre-sale and now we want to share the history behind this bag. We feel it's important to know not just what a product was created to do, but why it was created in the first place.

Fred and Jeremy share the backstory behind the Tortuga Daypack. Tune in for the challenges they faced in both the creative and development processes, and for the meat-and-potatoes: The reason behind the daypack.

For a pre-sale discount, enter the code DPPSPC at the checkout for $15 off. But do it soon, this expires 03/13/15!

In This Episode

• 03:55 Challenges and fears for the Daypack
• 07:25 What we mean by "packable"
• 10:23 Hopes for the daypack
• 11:35 Daypack inception
• 13:37 Testing the competition
• 17:15 Finding a "middle-ground"
• 19:49 How we developed the daypack
• 22:34 Hiccups in the development process
• 27:11 A note for those interested in product design
• 28:22 What makes our daypack great?
• 31:25 Word to the Wise

People On This Episode

• Jeremy Michael Cohen
• Fred Perrotta

Links from This Episode

• Tortuga Daypack - Our newest product for daily activities
• Marmot Kompressor - The daypack Fred tested in Hong Kong
• Power Trip 007 - The Tortuga Air's backstory
• Power Trip 009 - How we design products and an interview with our industrial designer, Josh

Word to the Wise

• Jeremy: Unsubscriber - (From the maker of Mailstrom) An app to get you off SPAM lists quickly; Fred calls it "Tinder for SPAM"
• Fred: Jing - An easy and convenient way to share videos of your computer screen

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Feedback and Questions

If you have any feedback about the show or questions for us to answer on the air, email: podcast at tortuga backpacks dotcom.