#ppcchat Anu Adegbola chats with in-house Paid Search expert Brooke Osmundson, about the latest updates in Search Marketing, giving PPC-ers advice on how to approach PPC in 2024"Q1 How much would you say you’re keeping up with all the updates
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 What do you think the ideal workload is for a PPC professional - how many accounts can one person reasonably be responsible for and on how man
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Are you taking into consideration political advertising in the U.S over the next six weeks and how it might impact your PPC campaigns?Q2 Hav
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 What is your most controversial or unpopular opinion?Q2 What is a controversial or unpopular opinion that you vehemently disagree with that
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Do you think the PPC industry as we know it is dying - yes, no or not sure? Do you think the current PPC skillset is dying - yes, no or not su
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Smart versus manual bidding, what is your position on which strategy to use and under what circumstances?Q2 What is your position on using P
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Were any of your accounts impacted and if so how? Are they now back to normal and what are your general thoughts on the situation?Q2 What ar
#ppcchat Slack discussion that runs on Tuesdays at 5 pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 With Google’s announcement that they will not be deprecating third-party cookies in Chrome, what are your thoughts about it?Q2 The Federal
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Have you ever been micromanaged in your PPC work?Q2 What are the most annoying or frustrating ways in which you’ve been micromanaged in your
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 What are the KPIs that you are most often asked to track?Q2 What are the KPIs that you are most often asked to optimize toward?Q3 What KPI
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1: What are your general thoughts on bidding on brand terms in search?Q2: Are there any situations or circumstances when you think it is an ab
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Have you heard about Google Ads moving a set of advertisers off of credit card billing? If so, what are your thoughts on this?Q2 How is you
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1: Have you heard and/or read about Google automatically pausing “low activity keywords”?Q2: Do you have any or many keywords in your accounts
Q1 What level of importance do you place on the post click (landing page) experience for accounts that you manage?Q2 For accounts you manage, do you have any level of control or input over what is on the landing page, how it looks, etc.?Q3
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Do you feel like there are more, less or the same amount of things you have to explain to clients and stakeholders about PPC today than in the
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Have you read the new metric definitions from Google Ads? What are your thoughts?Q2 Do you think these changes in definitions are paving the
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 How would you characterize your working relationship with Google Analytics 4?Q2 Let’s talk about the recent changes in Google Analytics 4 th
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Have you ever had a client or stakeholder reach out to tell you the “need more sales or leads NOW”? What types of campaigns were you running f
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 How far have you waded into using automation in your PPC practices? Dipped your toes, in up to your knees or swimming in the ocean of automati
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Do you find it uncomfortable to have to tell clients hard truths about either their PPC or their businesses? And if so why and if not, why no
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 What do you think the most impactful changes have been in the PPC industry over the past 3 years?What are the services that you currently sel
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Do you have a process for vetting potential clients?Q2 Do you have specific questions you ask potential clients when talking about working t
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 How long have you been working in PPC? And are you in-house, agency or freelancer/consultant?Q2 Have you ever felt burned out or had a perio
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 Are you currently, or have you ever, worked as a PPC freelancer or consultant? If so, how many years have/did you work in that type of set up?
#ppcchat S)lack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)Q1 How do you think testing in PPC has changed in the last few years? Does it differ by platform?Q2 How are you approaching testing these days