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ProfitLayer with Timothy Dick - Business building explored layer by layer.

A weekly Business, Entrepreneur and Marketing podcast featuring Timothy Dick
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Episodes of ProfitLayer

On this episode, Tim talks to Temple Naylor about sales. Resources: https://www.facebook.com/templenaylor https://www.facebook.com/groups/recordsalesmonths/ Connect With Tim: https://linkedin.com/in/timothydick http://twitter.com/timothydick
On this episode, Tim talks to Taylor Welch from Traffic and Funnels and Wealth Cap Holdings about rapidly scaling a business, building culture and aligning your team. Resources: Traffic & Funnels - https://trafficandfunnels.com Traffic & Funnel
We're back!   On this episode, Timothy Dick shares a preview of what's coming for season 2 of the ProfitLayer podcast. This season, we'll be sharing experiences and lessons learned in a turbulent 4th quarter and some of the unique situations Ti
On this episode, Nic Peterson shares a simple but profound and often overlooked concept that should absolutely be applied to your life and business. "The number one thing that all repeat achievers and high impact business owners understand: Yo
Testimonials, reviews and social proof are very important.  On this episode, we talk about the importance of sequence and collecting testimonials for the entire user journey and not just from clients at their finish line.    We learned about th
Messaging expert Sani Nielsen talks with Tim about the power and importance of messaging. “All marketing is messaging, but not all messaging is marketing.”Sani Nielsen (5:32-5:36) Learn More Learn more about Sani at http://www.saninielsen.com o
“A business needs two types of people to achieve a mass scale without everything going all crazy - the starter and the scaler.”Timothy Dick (00:55-1:20) There are two archetypes necessary to scale a business to a high seven or eight figures. W
“You can't scale your winning ad campaign in a linear straight line. You have to be methodical about it.”Timothy Dick (9:51-10:00) Managing your marketing budget is essential to getting the most out of your campaigns and remaining profitable a
“One of the keys to becoming wildly more productive is understanding the concept of the trichotomy of returns.”Nic Peterson (2:49 - 2:54) Learn to be efficient with your resources as your business grows. When your business starts growing, your
“We talk so much about targeting what you want. But you need to go a little further and add a layer of  what you don’t want or doesn’t make sense.”Timothy Dick (11:51-12:10) Exclusion and negative targeting are strategies that business owners o
“Mindset and mental health are key layers in business. If your mind isn’t in the right place, and you’re not able to work through the issues that come up, it’s going to affect your business.”Timothy Dick (3:15-3:45) Mental health challenges can
“Sometimes things do work and we still say they don’t work. We need to identify what ‘working’ is.”Nic Peterson (1:28-1:36) There’s a big trap that many entrepreneurs fall into. They could be bringing in millions of dollars in revenue while wa
“When you have momentum and your business is growing, stopping everything to build systems for things that don’t matter right now is the worst thing to do.”Nic Peterson (2:56-3:10) Building systems into your business saves you time and money. S
“It can often seem like your team is lazy and doing the minimum amount of work. But the fact is, you’re not setting complete criteria.”Nic Peterson (1:14-1:26)   How do you know when a task is truly complete? Businesses grow and scale when they
“We assume that regular functioning at regular times is enough to scale. But it’s not.”Nic Peterson (5:40-5:46) When it comes to failure, entrepreneurs need to understand the complexities involved in growing and scaling their businesses. Your b
“Organic and paid marketing are exactly the same. You pay for organic with time, and paid with money.”- Glen Hoddinott (39:25-39:30) When organic marketing isn’t enough, marketers look to paid ads on Google, Facebook, and other platforms. Faceb
“Growth is a process of eliminating the friction and limits. It’s not about forcing the thing you’re already doing.” - Nic Peterson (7:56-8:06) Timothy Dick Profit Layer There are countless tools and tactics that business owners can use to bui
“People want to build a balanced life. But you have to deconstruct what that means when you have a business.” - Dan Nicholson (17:05-17:14)Timothy Dick Profit Layer Having the right financial processes in your business is critical to your succ
“Part of your process as a business owner is celebrating your clients.” - Justin Demers (8:29-8:32)Timothy Dick Profit Layer Social proof is a powerful way to demonstrate the value of your services. Testimonials, reviews, and other forms of soc
“The mindset layer is one of the most important... At the end of the day, if your mindset isn’t optimized, you can’t provide the best service because you can’t show up in the best way for your business and your clients.”  - Timothy Dick (2:57)T
"ATMs are like little rental properties without tenants, toilets, or trash." - Carey Buck (25:59-26:02)Timothy Dick Profit Layer   Success in any industry requires a commitment to persistent action. But with some businesses, the hard work paves
“If you can connect with people and put something compelling in front of them that can help them grow their business...then it’s just easier and more lucrative.” - Steven Perchikov (17:30-18:00)Timothy Dick Profit Layer   Inbound marketing stra
“I look at marketing and tactics, but I also figure out what unique combination makes sense for each business.” - Timothy Dick (5:56)Timothy Dick Profit Layer   Online marketing is a hamster-wheel of new techniques, engaging content, and tactic
“You want to make money and build your business. Step back and look at what you have done before that works. That’s what you should do next.” - Nic Peterson (2:02-2:15)Timothy Dick Profit Layer       Keep it simple.   Let’s face it. Too many en
“If you don’t have a good product, you can spend millions of dollars and a lot of time in marketing, but it won’t work.”   - Timothy Dick   Marketing is not a trendy advertising method. A lot of people think marketing is business. We have a l
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