Ask anyone in sales today, and they’ll agree: B2B selling has become increasingly complex. Bob Apollo wants to help sales teams handle that complexity, and break it down into more manageable and understandable processes. Apollo is the Founder and Managing Partner at Inflexion-Point, the UK-based B2B sales process experts. He has worked for many of the world’s most respected technology companies, including HP. Apollo now uses his experiences in sales to help tomorrow’s tech companies cut through the complexity. In the latest episode of Ramp, Bob Apollo shares how you can improve your sales processes to drive better forecasting, higher revenues, and a more efficient sales team.