How to Create an Effective Intellectual Capital Strategy
Released Saturday, 13th March 2021
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How to Create an Effective Intellectual Capital Strategy
How to Create an Effective Intellectual Capital Strategy
Saturday, 13th March 2021
Good episode? Give it some love!
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Your intellectual capital strategy must transform your core capabilities and knowledge into a compelling POV and real tangible client value.
The post How to Create an Effective Intellectual Capital Strategy appeared first on Rattle and Pedal.
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Rattle & Pedal: B2B Marketing Podcast
Jason Mlicki, agency leader, and Jeff McKay, former global CMO, discuss growth, marketing and life in professional services in this weekly podcast. The duo offers divergent thoughts on solving the issues practice leaders and marketers confront—or probably should—including stupid sh*t Marketing should NOT do, how Marketing ruins everything, the BS of professional services, and unleashing your Young Turks. Executive guests and industry experts join frequently to share their insights and experiences. It’s all served up with humor and a refreshing dose of reality from two guys who know how to grow firms.Join Podchaser to...
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