The idea of branding your purpose is very intoxicating. Aligning your greatest passions with your profession may feel as natural as breathing air. But in the real world, that can be an incredibly difficult journey. You don’t want to jump into that ocean sight unseen. 

As I talked about in my first Monthly Malbec, many of you are starting what I call a White Space Brand. Meaning, a brand with minimal context, you’re starting from scratch, you’re charting new territory. Which, again, sounds cool, but it’s tough work. 

PREREQUISITE: THE GUT CHECK

STEP ONE: SHIFT YOUR FOCUS
STEP TWO: CLARIFY YOUR IKIGAI
STEP THREE: IDENTIFY YOUR SUPERPOWERS
STEP FOUR: BEGIN YOUR JOURNEY
STEP FIVE: PLANT YOUR FLAG

The good news is, with a little prep, some forethought, you can significantly increase your chances for success. You can learn how to brand your purpose and passions effectively. You can turn the idea of Soulful Success, into a reality, if you have the right tool kit. 

The whole purpose of this podcast is to help you build that toolkit. For that reason, I strongly recommend treating this teleseminar as an online workshop that cost you money. We often treat free training differently than paid training, so use that to get the most from this workshop. 

Also, Like my Facebook page then join me there to ask any questions that come up. I always pin the currently Monthly Malbec to the top of my Facebook page for that purpose. 

Enjoy, 
Bob