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Reel Talk: The Customer Insights ShowEpisodes
Voxpopme
Reel Talk: The Customer Insights Show
A weekly Business podcast featuring Jenn Vogel
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Episodes of Reel Talk
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Teammates can become isolated nowadays, and that's a problem for companies that try to drive results with their customer insights. Author Ryan Jenkins joins us on this live recording of "Reel Talk: The Customer Insights Show" to discuss how lea
Georgiana Laudi returns to the show to discuss her new book “Forget the Funnel: A Customer-Led Approach for Driving Predictable, Recurring Revenue.” Let’s find out what is a customer-led strategy and how you implement it.Grab a copy of the book
Creating what consumers actually want and doing so in a timely manner is more important than ever. But how do we say goodbye to inefficiencies and shorten the product development cycle with the help of consumer insights? To dive into that topic
We discussed the empathy gap before on “Reel Talk.” And it’s good to know that empathy can be in short supply, but how do we close the gap and become an empathetic researcher?To discuss that topic, we are joined by Reggie Murphy, senior directo
Being customer-centric can be easier said than done, but it’s possible when companies stick with it as a strategy and mindset. Diane Haluszka of PVH has been at the forefront of customer-centricity and has kept the customer journey top of mind
Consumer insights are most powerful when they are used to drive decisions and strategy for a brand, which is exactly what MANSCAPED is doing to understand its customer.How the company trims those insights to make decisions is something we’ll ge
Who doesn’t want customer loyalty? Of course, we all want customers to love our products, stay with us, and be positive brand promoters. This episode discusses how the right market research strategies and teams can help drive loyalty. Jenn Manc
All products must evolve, and brands can stay ahead of the curve by creating useful product roadmaps based on customer insights. But what are the best practices for doing that, and how can companies use insights to make the right decisions? To
Data quality issues distract us from truly understanding what matters - our customers. So the data quality problem is worth fixing. To discuss that topic, Jennifer Mancusi (Vogel) is joined by Vignesh Krishnan, CEO of Research Defender.Join us
The research industry certainly has evolved and continues to evolve. So does consumer behavior, and one way to stay connected to the consumer is to use advanced research methods. To discuss this topic, Jennifer Mancusi is joined by Laura Eddy
Insights are most powerful when they help us bring value to our customers, which also shows up in sales and renewed sales. Quester’s SVP of Strategy, Brett Townsend, joins Jennifer Mancusi (Vogel) on this episode to discuss the topic.Join us
Let's talk about the impact transformative brands have and how companies go about creating them. To discuss that topic, Jennifer Mancusi welcomes back to “Reel Talk” Emmanuel Probst, Senior Vice President - Brand Health Tracking, at Ipsos, and
To truly drive transformation through your company, it’s essential to have the right culture, including being clear about what needs to be done, what customers value, and where the company can stand out from the competition. To discuss that top
At the end of the day, customers, consumers, users, and whatever else you call them, are humans!So does understanding the entire HUMAN experience help companies to be better partners to consumers?And how do we conduct this human-centric app
The topics of proactive research and insights teams being strategic partners to the rest of the company are important. But how can insights teams be strategic partners? Let’s find out.Global insights leader Jill Burnett joins us on this episo
After Year 2 of “Reel Talk: The Customer Insights Show”, we analyzed all episodes of 2022 to see what the topics were that are top of mind for insights leaders.We ran all content through the Voxpopme software to get a quick analysis of what t
How do we measure audience engagement in media correctly and most accurately? To discuss the topic, Jennifer Mancusi is joined by Pedro Almeida, Founder and CEO at MindProber.We discuss:What actually is audience engagement?Why does audience
At times, we might wonder: Why aren’t consumers buying this product? As far as we know, it’s a great product, and people sounded excited about it.To discuss that topic and hear some tips on understanding consumer behavior, Jennifer Vogel is j
In this interview, Jennifer Vogel will interview an AI-created human to give us the details on AI in research. I asked my questions in the Open AI platform, and the AI gave us answers which Synthesia used to created this human-like expert that
Who doesn’t need more joy in their lives? To wrap up the year, Host Jennifer Vogel talks with Debby Schlesinger-Hellman, who is behind The Art and Science of Joy. She'll tell us about her new project and how it will help us have a year that is
A couple of months ago, we shared on an episode that Voxpopme has acquired HubUX, and with that acquisition, it’s now easier than ever to run virtual focus groups. But what goes into moderating a virtual focus group, and what should be consider
Innovation can make or break a company's future, but what’s the role of insights teams in helping innovative products be successful?To discuss the topic, Host Jennifer Vogel is joined by Marnie Steffe, Insights and Innovation Director at Elid
One way to keep research interesting is by being creative when we roll it out. But how do we do that in practice, and are there - dare we say - creative ways to be more creative? To discuss the topic, Jennifer Vogel is joined by Daniel Berkal,
Research communities can have advantages for brands trying to understand their customers better. To discuss that topic, Jennifer Vogel is joined by Diane Hessan, an award-winning entrepreneur, innovator, and founder of Communispace, now C Space
Voxpopme, the world’s leading video feedback and analytics company, has entered into a definitive agreement to acquire HubUX.Recognizing customer and market demand, Voxpopme and HubUX began partnering to offer the next generation of end-to-end
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