The Financial Conduct Authority has published its final rules for its new Consumer Duty. The Duty raises the standards of consumer protection in retail financial markets. With the introduction of a new Consumer Principle, and a set of cross-cutting rules and outcomes that support it, firms now face a significant task to meet these raised standards of consumer care. In this episode, Deloitte’s regulatory, financial services, and legal experts David Strachan, David Clements, and Jake Ghanty give their quick take on the Duty and how they think it will shape the UK financial services sector.